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Insights Manager

2 months ago

กรงเทพมหานคร, Thailand Kerry Full time

**Requisition ID** 51143
**Position Type** FT Permanent
**Recruiter **#LI-SS1
**Posting Type** LI

**About the Role**:
Work Location: Bangna, Bangkok, Central City Tower, Bangna-Trad Road, 10260
Reporting To: Market Research and Consumer Insights Director APMEA

As an Insights Manager, you will be at the forefront of driving data/information driven decision making and Innovation. This role is not just about research. It’s about turning data/information into insights and working with cross-functional teams to translate them into solutions for business growth.

**Key Responsibilities**:

- Working with Markets and Category teams to understand challenges, information gaps, identify sources of information and determine optimal research methodologies.
- Searching for information through desk research and syndicated research sites and databases.
- Looking through multiple proprietary research pieces and pulling relevant information together to build a compelling story.
- Oversee the analysis of large datasets/information to derive meaningful insights into market trends, consumer behaviour and category/product performance.
- Establish a deep comprehension of consumer behaviour, shopper trends, and market intricacies, laying the essential groundwork for the successful innovation in F&B.
- Act as a key influencer by providing thought leadership based on a deep understanding of market dynamics and emerging trends.
- Present findings and recommendations in a compelling and accessible manner, tailored to diverse audiences, including senior leadership.
- Lead Insight input with Key Strategic Customers
- Support MR&CI Director in building insight capability across the Marketing Team
- Collaborate seamlessly with stakeholders across diverse markets in the region and functional areas, understanding their unique business needs.
- Work with Kerry Global Insight team to raise the APMEA voice and ensure locally relevant insights are built into Global Projects

**Qualifications and Skills**:

- Bachelor’s Degree in Business, Marketing, Psychology, or Behavioral Science related field are preferred.
- Minimum 5 years of experience in an Insights role on the Client side, consulting, or Ad/research industry.
- Proven track record in in data analysis, market research, and translating insights into actionable strategies, in a global or regional setting.
- Strong presentation skills, with the ability to distil complex insights into actionable recommendations.
- Proficiency in data analysis tools. Demonstrated ability to drive innovation and influence strategic decision-making.

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