Group Shopper Insights Manager

7 months ago


สะพานสง กรงเทพมหานคร, Thailand บริษัท ไอ.พี. วัน จำกัด Full time

สินค้าอุปโภค/บริโภค

วันนี้
- คุณสมบัติพื้นฐาน
- งานประจำ- 7 - 15 ปี- กทม. (สะพานสูง)- ปริญญาตรีหรือสูงกว่า- ขึ้นอยู่กับคุณสมบัติและประสบการณ์- หน้าที่และความรับผิดชอบ
- Working under Marketing Intelligence Division, the incumbent need to understand category, consumers and shoppers, and lead process to fill gap knowledge where necessary such as shopper research, focus group, and others.
- Interpret category strategies to determine appropriate implementation in order to meet consumer needs.
- Conduct market and shopper research and monitor trends in related industries to deepen insights.
- Define category strategy and key drivers based on consumer and shopper insight
- Provide category and shopper information in order to develop team and Sales Division to become category expert and partnership with key stakeholders
- Provide Category and Shopper data/insight in order to drive the success of Category Management project initiative
- Interface between Sales MT & GT to ensure alignment of company's category, brand and customer goals.
- Utilize knowledge and insight on trade environment, plan and implement a new sales strategy to enhance the effectiveness of category development
- Conduct business review information/insight input to share market trend and turn to business opportunities
- Lead Category Management process to deliver benefits to all stakeholders (company, customers, shoppers and consumers) such as assortment management, products lay-out (Planogram) based on shopper decision tree.
- Conduct space management strategy, guideline and execution plan all channel.
- Lead space management analysis, project approach and proposal in key customers.

คุณสมบัติ
- Minimum experience 7 years in market & shopper research preferably with FMCG background
- Strong leadership, analytical, interpersonal and presentation skills
- Strong communication skills both written and verbal, especially in persuasion and interpersonal relations.
- Direct Experience in Consumer Panel data analysis (Nielsen, Dunnhumby, Kantar)
- Positive, find a way attitude and be a process driver

ดูคุณสมบัติเพิ่มเติม
- สวัสดิการ
- Life insurance
- กองทุนสำรองเลี้ยงชีพ
- การฝึกอบรมและพัฒนาพนักงาน
- ค่าน้ำมันรถ, ค่าเดินทาง
- ค่าโทรศัพท์
- ทำงานสัปดาห์ละ 5 วัน
- ประกันสังคม
- ประกันสุขภาพ
- ประกันอุบัติเหตุ
- เที่ยวประจำปี หรือเลี้ยงประจำปี
- โบนัสตามผลงาน/ผลประกอบการ
- โบนัสประจำปี

ดูสวัสดิการเพิ่มเติม



  • กรุงเทพมหานคร, Thailand Suntory PepsiCo Beverage (Thailand) Full time

    Provide consumer, category and competitor insights to support marketing team in strategic plans. Monitor and track brand performance and evaluation of marketing mix. Lead marketing research calendar and Innovation testing. Research Agency Management. Serve as the navigator by providing thought partnership with trade marketing and providing a holistic view of...


  • กรุงเทพมหานคร, Thailand Suntory Oceania Full time

    **Requisition ID**:8738 Job SummaryTo develop categories strategy for assigned channel by leveraging deep understanding of shopper behavior and market trend to bring category & shopper insights solutions to our retail customers, including creating Perfect Store guideline with best in class in-store shopper communications at relevant path to purchase...


  • คลองเตย, กรุงเทพมหานคร, Thailand Suntory PepsiCo Beverage (Thailand) Full time

    4+ years of proven experience in retailer database. Fluent English. Provide shopper, category, and competitor insights to support Category and Sales team in strategic plans and AOPs. Monitor and track brand performance and evaluation of marketing mix - Pack Price and Promotion. Work closely with revenue management team on forecasting of sales volume,...


  • หลักสี่, กรุงเทพมหานคร, Thailand บริษัท ไทยน้ำทิพย์ คอร์ปอเรชั่น จำกัด Full time

    วันนี้ - คุณสมบัติพื้นฐาน - งานประจำ- 3 - 8 ปี- กทม. (หลักสี่)- ปริญญาตรีหรือสูงกว่า- สามารถเจรจาต่อรองได้- หน้าที่และความรับผิดชอบ - Lead the...


  • กรุงเทพมหานคร, Thailand FrieslandCampina Full time

    To coordinates the development of high quality insights-driven channel & category strategies, to inform the Fighting Unit Strategy and 12Q Brand & Customer/Channel Plan. Support Sales organization in execution of Consumer and Channel Activation plans focused on in-store visibility and activation, distribution and (national) promo plan. What we ask -...


  • คลองเตย, กรุงเทพมหานคร, Thailand PepsiCo Full time

    **Responsibilities** **Roles**- Support category advisor project by- Assortment Review : for Salty-Snack products whereby PI stay in that segment ; plus Category Management project to be category-advisor - for MT & TT- - Support on Insights’ Findings for WCCE project- - Space Management: improve share of Space to win Space’s Game by leading planogram...


  • คลองเตย, กรุงเทพมหานคร, Thailand PepsiCo Full time

    **Responsibilities**: **Roles** - Support category advisor project by - Assortment Review : for Salty-Snack products whereby PI stay in that segment ; plus Category Management project to be category-advisor - for MT & TT - Support on Insights’ Findings for WCCE project - Space Management: improve share of Space to win Space’s Game by leading planogram...


  • กรุงเทพมหานคร, Thailand FrieslandCampina Full time

    Coordinates the development of high quality insights-driven channel & category strategies, to inform the Fighting Unit Strategy and 12Q Brand & Customer/Channel Plan. Support Sales organization in execution of Consumer and Channel Activation plans focused on in-store visibility and activation, distribution and (national) promo plan. What we ask - Bachelor...


  • กรุงเทพมหานคร, Thailand Nestle Operational Services Worldwide SA Full time

    **POSITION SNAPSHOT** Location: Bangkok Company: Nestlé Business Unit/Division: Grocery Sales Full-time 3+ years of working experience in category development Direct experience from FMCG industry is a Must **A DAY IN A LIFE OF...** - Develop and drive the execution of the Channel agenda from Shopper insights within the business to support long term...

  • Insights Manager

    6 months ago


    กรุงเทพมหานคร, Thailand Kerry Full time

    **Requisition ID** 51143 **Position Type** FT Permanent **Recruiter **#LI-SS1 **Posting Type** LI **About the Role**: Work Location: Bangna, Bangkok, Central City Tower, Bangna-Trad Road, 10260 Reporting To: Market Research and Consumer Insights Director APMEA As an Insights Manager, you will be at the forefront of driving data/information driven decision...


  • กรุงเทพมหานคร, Thailand Nestle Operational Services Worldwide SA Full time

    Nestlé Nutrition, a global company in the Nestlé Group, helps to enhance peoples’ lives through science-based nutrition products and services for consumer groups with specific nutritional needs. Our brands include Nestlé and Gerber maternal and infant nutrition, PowerBar and Musashi performance nutrition and Jenny Craig weight management. We're Nestle....

  • Group Qc Manager

    4 weeks ago


    กรุงเทพมหานคร, Thailand Dextra Group Full time

    **Main Duties and Job Responsibility**: The **Group** **Quality Control Manager** is responsible for leading and harmonizing quality control (QC) practices across Dextra’s global manufacturing plants, driving standardization, innovation, and operational excellence. The role is pivotal in ensuring consistent QC processes across all production facilities in...

  • Group Brand Manager

    7 months ago


    สะพานสูง, กรุงเทพมหานคร, Thailand บริษัท ไอ.พี. วัน จำกัด Full time

    สินค้าอุปโภค/บริโภค วันนี้ - คุณสมบัติพื้นฐาน - งานประจำ- 15 - 20 ปี- กทม. (สะพานสูง)- ปริญญาตรีหรือสูงกว่า- สามารถเจรจาต่อรองได้-...

  • Group Legal Manager

    2 months ago


    กรุงเทพมหานคร, Thailand Dextra Group Full time

    The Group Legal Manager oversees Dextra’s Legal & Compliance across the group. The role is global, covering operations not only in Thailand but also in countries such as China, India, the Middle East, Europe, and the Americas. He/she drafts and updates Dextra Group Legal Policies and enforces them once validated by the Board of Directors. **Group...


  • กรุงเทพมหานคร, Thailand Reckitt Full time

    Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a...


  • กรุงเทพมหานคร, Thailand Criterion Asia Recruitment (Thailand) Co., Ltd. Full time

    Key Responsibilities: - Lead the development and execution of consumer insight strategies to drive business growth and enhance consumer engagement. - Utilize a variety of research methodologies, including surveys, focus groups, and data analytics, to gather and analyze consumer data. - Translate consumer insights into actionable recommendations for product...

  • Group Brand Manager

    7 months ago


    กรุงเทพมหานคร, Thailand Nestle Operational Services Worldwide SA Full time

    **A DAY IN THE LIFE...** Location: Bangkok, Pathumwan Company: Nestlé Business Unit/Division: Nestlé Nutition Full-time Bachelor’s Degree in Marketing Minimum 6 years experience in marketing, which may include some years in other function ideally in sales/CCSD at Nestlé or equivalent FMCG. Minimum 2 years experience in supervisor position is...

  • Insight Manager

    7 months ago


    กรุงเทพมหานคร, Thailand Human8 Full time

    We are looking for a dynamic Insight Manager to join our team in Bangkok. - The Insight Manager reports to one of the teams of Senior Research Managers. The key role of the Insight Manager is to manage quantitative, qualitative and community research projects, with the supervision of senior researchers.**Responsibilities**: - Act as the project owner for...

  • Category Manager

    6 months ago


    ดินแดง, กรุงเทพมหานคร, Thailand JACOBS DOUWE EGBERTS Full time

    Category Manager - Sales - Khet Din Daeng - Full-time - Thailand **Goal and Key Accountabilities** - To Identify category growth opportunities that are anchored in fact based insights. - Develop category strategy & plans based on central & local marketing category plans. - Translate insights into convincing trade argumentations **Responsibilities / Key...

  • Idp Sales Manager

    3 months ago


    กรุงเทพมหานคร, Thailand Blackmores Group Full time

    Blackmores Group is an Australian publicly-listed company, with an extensive presence across Asia Pacific. Our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day. Recognising that you can’t have healthy...