Brand Activation Media and Partnership Manager

5 days ago


กรงเทพมหานคร, Thailand AIS Full time

Become a part of Thailand’s no.1 Digital Service Provider, Who strives to provide best services that help people fulfil their dreams.

Job Posting Location

Bangkok

Job Summary
- Brand Activation: Leading always-on events, AIS SIAM, AIS Playground, and Teen Activities.
- Budget and Performance Management: Overseeing sponsorships, media, and partnerships.
- Media Management: Ensuring effective planning and execution.
- Merchandise and Premium Operation: Handling operations for merchandise and premium items.
- Regional Campaign Support: Assisting in regional campaigns to drive engagement.
- O2O Strategy Creation: Developing online-to-offline strategies to enhance brand reach.
- Network Campaign Support: Collaborating on network-related campaigns.
- Media Inventory Management: Managing media inventory across all platforms

Job Description

1. Brand Activation:
Develop and execute innovative brand activation strategies to enhance brand awareness and consumer engagement. Plan and coordinate brand activation events,including product launches, experiential marketing campaigns, and
promotional activities. Collaborate with cross-functional teams to ensure cohesive brand messaging and alignment with overall marketing objectives.
2. Media Management:
Build and maintain relationships with key media partners and outlets to secure favorable coverage and advertising opportunities. Develop and manage media plans, including negotiating rates and placements for print, digital, and broadcast media.
Monitor media trends and analyze campaign performance to optimize media spend and effectiveness.
3. Sponsorship Management:
Identify and secure strategic sponsorship opportunities that align with brand objectives and target audience.Develop sponsorship proposals and negotiate terms to maximize brand exposure and ROI.Manage relationships with sponsors, ensuringfulfillment of sponsorship agreements and providing regular performancereports

Recruiter

Phanchita Warasirikunlawat (พัณณ์ชิตา วราสิริกุลวัชร์)



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