CRM & Automation

1 week ago


วฒนา กรงเทพมหานคร, Thailand GoWabi Thailand Co., Ltd. Full time

Strategic Thinker.
Analytical Mindset/ Analytic Enthusiast.
Customer-Focused.
We are seeking a skilled and dynamic CRM & Automation Executive to join our growing team. In this role, you will take charge of developing and executing customer relationship management strategies and automation campaigns, elevating customer experiences, and optimizing new customer conversion and retention rates, while also enhancing customer lifetime value. Your expertise will play a crucial role in driving our business success and nurturing lasting customer relationships.
Identify opportunities for marketing automation to enhance customer experiences across the customer journey.
Conduct customer segmentation analysis to tailor campaigns based on demographics, behavior, and preferences.
Utilize customer behavior analysis to refine customer segmentation, tailor content, and optimize campaign performance, aiming to enhance customer lifetime value and retention rates.
Develop workflows, triggers, and personalized communication to nurture leads and retain customers.
Collaborate with campaign and graphic teams to develop tailored content for automated campaigns.
Monitor and optimize automation campaigns to maximize performance and conversions.
Generate regular reports and provide insights to improve campaign effectiveness.

**Who you are**:
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Excellent written and verbal communication skills for crafting compelling and engaging automated content.
Detail-oriented and well-organized, with the ability to manage multiple tasks simultaneously.
Ability to work well independently and collaboratively in a team and adapt to a fast-paced environment.

**What we offer**:
A steep learning curve.
8 Days of Annual leave.
15% discount at Gowabi for Friend & Family.
Flexible Benefit starts at 10,000 THB per year.
Friendly, International and Dynamic working environment.
Cozy office such as relax corner, Ping Pong Table and Karaoke.
Free snack, drinks and beer in the office.
Cozy outfits.

**Job skills required**: Automation



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