Associate Manager, CRM
1 week ago
Support the team in designing and implementing lifecycle campaigns to grow and nurture customers.
Monitor, analyse and optimise CRM performance, By working with analytics, supply and local functions to dig out insights for driving performance uplift globally.
Drive A/B testing and workout the experiment framework to improve the channel efficiency together with domestic task forces and E-Commerce operations.
Set-up regular dashboards and reporting to visualise channel performance and to identify potential issues.
Explore new channel to improve customer engagement level.
What you'll need.
Minimum of 5 years' relevant experience in Marketing Digital, Affiliate Marketing, preferably Loyalty Marketing.
Hands-on experience in marketing cloud / marketing automation tools, including but not limited to Salesforce Marketing Cloud, Adobe Campaign, Braze, Iterable or MoEngage, preferably experience with Iterable tool.
Be curious with data, able to understand customer journeys and take respective actions to optimise overall experience/performance. Understanding of Google Analytics and SQL is an advantage.
Logical and analytical mindset to implement workflow, data rules and audience logic.
Basic understanding of HTML and CSS is a plus.
A highly motivated, dynamic and innovative team player with excellent interpersonal, communications, organisational and problem-solving skills.
Fluency in both written and spoken English, Chinese is a plus.
What you'll get.
An awesome team of international colleagues.
A rare chance to build a global travel and leisure brand with a loooong runway of opportunities ahead.
An environment that values and supports your growth.
Ownership of projects with real impact.
No boredom Every day is a new exciting challenge.
Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We're dedicated to creating a welcoming and supportive culture where everyone belongs.
Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter ("Agency"). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.
An Agency must obtain advance written approval from Klook's Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.
**Job skills required**: Google Analytics, English, Salesforce, Automation
**Job skills preferred**: SQL
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