Marketing Analytics and CRM
6 months ago
DepartmentMarketing- LevelEntry Level- LocationThailand - BangkokOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
- Project-based role focusing on drawing actionable insights from data to solve business issues and devise new marketing strategies
- Responsible for designing analysis framework, extracting relevant data, running in-depth analysis, and delivering findings using suitable visualization and reporting tools
- Manage ongoing CRM automation campaigns and identify opportunities to create new campaigns to drive uplift in orders and active users
- Coordinate with campaigns marketing and business intelligence teams to run analysis, report business progress, or build performance dashboards
- Regularly review and analyze key commercial/marketing metrics to provide insights to support business decision
- Support other special projects as requested
**Requirements**:
- Bachelor or Master’s degree in business, data analytics, statistics, engineering, computer sciences, or related programs
- At least 1-2 years work experiences in areas of business analytics, data analytics, or strategy consulting
- Advanced excel skill with ability to work with large data sets
- Proficiency in SQL and Tableau is a plus, but not required
- Strong analytical and logical reasoning skills
- Excellent communication skills in both written and verbal format in Thai and English
- Reliable and good team player who enjoys a fast-paced and iterative environment
- Ability to be innovative strategically and operationally
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