Current jobs related to Customer Development and Shopper Marketing Manager - กรงเทพมหานคร - FrieslandCampina

  • Shopper Marketing Manager

    1 week ago

    กรุงเทพมหานคร, Thailand Nestlé Full time

    We're Nestle. We are the world's leading food and beverage company that contributes to Thailand's economy, society and the environment. Join us in delivering our purpose of 'unlocking the power of food to enhance quality of life for everyone, today and for generations to come'. **POSITION SNAPSHOT** Location: Head Office, Bangkok Company:...

  • Shopper Marketing Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand Nestle Full time

    **POSITION SNAPSHOT** Location: Bangkok Company: Nestlé Business Unit/Division: Grocery Sales Full-time 3+ years of working experience in category development Direct experience from FMCG industry is a Must **A DAY IN A LIFE OF...** - Develop and drive the execution of the Channel agenda from Shopper insights within the business to support long term...

  • Category Management and Shopper Insight Cvs

    4 weeks ago

    คลองเตย, กรุงเทพมหานคร, Thailand PepsiCo Full time

    Overview: Category management and perfect store have becoming more important and key driver to successs in the organization especially in CVS channel which is our largest customer. **Responsibilities**: **Roles** - Lead category advisor project for CVS by - Assortment Review : for Salty-Snack products whereby PI stay in that segment ; plus Category...

  • Assistant Customer Marketing Manager

    6 days ago

    คลองเตย, กรุงเทพมหานคร, Thailand PepsiCo Full time

    Overview: - Partner with Customer Marketing Manager to develop strategic Channel Plan, i.e. AOP and lead strategy for channel growth & opportunity - Execute and implement Go To Market Plan & integrated Marketing plan (on existing & new products of assigned products’ portfolio), in alignment with sales and marketing functions - Lead Category-Management...

  • Assistant Customer Marketing Manager

    5 days ago

    คลองเตย, กรุงเทพมหานคร, Thailand Pepsico Services Asia Co., Ltd. (Pepsi-Cola) Full time

    Partner with Customer Marketing Manager to develop strategic Channel Plan, i.e. AOP and lead strategy for channel growth & opportunity. Execute and implement Go To Market Plan & integrated Marketing plan (on existing & new products of assigned products portfolio), in alignment with sales and marketing functions. Lead Category-Management project for top 2...

  • Category Management and Shopper Insight Cvs

    2 weeks ago

    คลองเตย, กรุงเทพมหานคร, Thailand Pepsico Services Asia Co., Ltd. (Pepsi-Cola) Full time

    Lead category advisor project for CVS by. **Assortment Review**: for Salty-Snack products whereby PI stay in that segment ; plus Category Management project to be category-advisor. Support on Insights Findings for Joint Business Plan Process. **Space Management**: improve share of Space to win Space s Game by leading planogram development. Regularly...

  • Trade Marketing Manager

    2 weeks ago

    ห้วยขวาง, กรุงเทพมหานคร, Thailand Thai Beverage PCL Full time

    Bachelor s Degree or Master s Degree in Marketing. Minimum 5 years of experience from FMCG. Category Management and Trade Marketing. Key Responsibilities (หน้าที่ความรับผิดชอบหลัก) 1. Leads development of insights-driven channel & category key findings, an input for Channel and Category Strategy. 2. Develop...

  • Trade Marketing Assistant Manager

    3 weeks ago

    ห้วยขวาง, กรุงเทพมหานคร, Thailand Thai Beverage PCL Full time

    Degree in Marketing or related fields. Minimum 5 years' experience in FMCG industry. Trade Marketing and Category Management. Key Responsibilities (หน้าที่ความรับผิดชอบหลัก) 1. Leads development of insights-driven channel & category key findings, an input for Channel and Category Strategy. 2. Develop Channel...

  • Shopper Marketing Manager

    4 weeks ago

    กรุงเทพมหานคร, Thailand Reckitt Full time

    Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a...

  • Senior Category Development Manager

    2 days ago

    กรุงเทพมหานคร, Thailand Nestle Operational Services Worldwide SA Full time

    **POSITION SNAPSHOT**: Location: Bangkok Company: Nestlé Business Unit/Division: Grocery Sales Full-time Bachelor’s Degree in Marketing or related Minimum 8 years of experience in in Trade Marketing/ Category Development and/or Marketing with Sales experience Good English & Thai communication skill is a must **A DAY IN THE LIFE...**: - Develop and...

  • Commercial Development Manager

    1 week ago

    กรุงเทพมหานคร, Thailand Nestle Operational Services Worldwide SA Full time

    **POSITION SNAPSHOT**: Location: Bangkok, Pathumwan Company: Nestlé Business Unit/Division: Nestlé Nutrition More than 5 years experience in MT Trade Marketing/ Category Development and/or Marketing with Sales experience or exhibits strong functional skill and leadership capabilities. Demonstrable record of success in a customer (not limited to Key...

  • Category Manager

    4 weeks ago

    กรุงเทพมหานคร, Thailand PRTR Full time

    Identifying category growth opportunities that are anchored in fact-based insights as well as translating insights into convincing trade argumentations - Developing category strategy & plans based on central & local marketing category plans, category vision and cascade on the channel level. - Updating Category Drivers with new products and initiatives...

  • Senior Associate, Customer Marketing

    3 days ago

    กรุงเทพมหานคร, Thailand SC Johnson Full time

    As the Senior Associate, Customer Marketing, you are responsible for the execution for all Customer Marketing activities which include developing and ensuring strong picture of success for in-store execution across route to market, for Modern Trade, Traditional Trade and E-commerce channels. **Essential Duties and Responsibilities**: - Lead...

  • Customer Development Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand Colgate-Palmolive Full time

    No Relocation Assistance Offered 152817 - Bangkok, Bangkok, Thailand **Customer Development Manager (Key Account Manager)** **Traditional Trade** **Role & Responsibilities**: **Department’s Top 3 Objectives**: 1. Driving Of Coverage Plan To Deliver Sustainable Buying Customers And Customer Engagement To The Next Level 2. Implementation Of IT Mobile...

  • Trade Marketing Senior Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand Suntory Oceania Full time

    **Requisition ID**:9317 Job SummaryDevelop the Category agenda for all trade channels to support long term Category growth and profitably increase market share based on shopper insight and customer requirements.Job Responsibilities- Responsible for developing category & channel strategy - including Category Growth initiatives and Category Investment Strategy...

  • Shopper Marketing Admin

    5 days ago

    กรุงเทพมหานคร, Thailand Unilever Full time

    **Job Title**: Shopper Marketing Admin - Lazada **Function/Business Unit**: Customer Development **Work Location**: Unilever Thailand HQ **About Unilever** With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our...

  • Channel Manager

    1 week ago

    กรุงเทพมหานคร, Thailand Nestle Operational Services Worldwide SA Full time

    **POSITION SNAPSHOT** Location: Bangkok, Pathumwan Company: Nestlé Business Unit/Division: Nestlé Purina Petcare Full-time Bachelor’s degree in veterinary science Minimum 5 years of experience in product & brand management & Trade Marketing, Category Development, or Channel Development in FMCG is preferable Strong Thai & English communication skill is a...

  • Customer Development Manager

    4 weeks ago

    กรุงเทพมหานคร, Thailand Colgate-Palmolive Full time

    No Relocation Assistance Offered 154786 - Bangkok, Bangkok, Thailand **Customer Development Manager (Distribution Manager/ Key Account Manager)** **Traditional Trade -South Area** **Role & Responsibilities**: **Department’s Top 3 Objectives**: 1. Driving Of Coverage Plan To Deliver Sustainable Buying Customers And Customer Engagement To The Next...

  • Head of Customer Marketing

    4 weeks ago

    กรุงเทพมหานคร, Thailand Bacardi-Martini Full time

    Posted 20-Nov-2024 Job type Full time Country Thailand Location Bangkok Lead recruiter Magdalena Krasuska Function Commercial Reporting Line General Manager, Thailand On-site/Remote On-site Level of experience Professional (Management) Contract type Permanent YOUR OPPORTUNITY Your opportunity You will be responsible for delivering world class execution of...

  • Head of Customer Insights

    3 weeks ago

    กรุงเทพมหานคร, Thailand Siam Piwat Co., Ltd. Full time

    Design, plan and execute the marketing researches in terms of wide and deep customer database effectively as per the business objective within designed timeframe and budget. Conduct market researches on changes of consumer behaviors and perform concept testing for the assigned projects for finding business opportunities, business development and strategic...

Customer Development and Shopper Marketing Manager

1 month ago

กรงเทพมหานคร, Thailand FrieslandCampina Full time

Coordinates the development of high quality insights-driven channel & category strategies, to inform the Fighting Unit Strategy and 12Q Brand & Customer/Channel Plan. Support Sales organization in execution of Consumer and Channel Activation plans focused on in-store visibility and activation, distribution and (national) promo plan.

What we ask
- Bachelor or Master degree in Business, Marketing or equivalent. MBA degree is preferred.
- Minimum 7 year Modern Trade Commercial experience in Shopper Marketing (Channel or Category Development), Marketing Management, and sales Management. Experience in leading FMCG company is preferred
- Strong knowledge and demonstrated experience of leading different kinds of shopper projects, include experience of leading shopper research, NPD from inception to launch, including concept development & research process. Knowing shopper insights and ability to translate into actions.
- Have experience of leading shopper marketing agency/research/activation development process
- Ability to manage budget effectively with proof evidence
- Analytical & Strategic thinking
- Good command of both English & Thai in speaking, reading, and writing
- Proficiency in Microsoft Word, PowerPoint and Excel.

What we offer

FrieslandCampina Thailand is the affiliate of Royal FrieslandCampina and has been here since 1967. We produce and sell variety of dairy products under brand name Foremost, Ship, Falcon, My Boy, and Debic. The extensive product range of quality products includes UHT milk, yoghurt drinks, condensed milk, and whipping cream. We believe our current and future success depends largely on the quality of our employees. For this reason, Foremost wants to offer an attractive, challenging and inspiring working environment where employees are encouraged to develop themselves both professional and personally.
- Vacancy description- Leads/supervises development of insights-driven channel & category strategies, as a key input for the Fighting Unit Strategy and 12Q Brand/Channel & Customer Plans
- Co-develop data-driven Channel & Customer Plan for assigned channel to grow numeric and weighted distribution in (selected) regions/areas. Align & integrate with Brand Plans. Set growth targets for distributors & customers within channel and identify gaps (& root causes)
- Support Sales team with Joint Business Planning, by providing compelling data & insights and supporting in aligning company goals with customer needs
- Identify opportunities to further grow distribution of Hero SKUs across channels and improve exposure
- Monitor key business indicators: Forecasts, volume, OSA%, Customer/Distributor/Channel contribution by category, Hero SKU distribution by channel & identify priority channels, customers and development opportunities.
- Build Perfect Store capabilities across organization.
- Support Sales team towards top priority customers/distributors/channels in ‘Perfect Store’ execution (incl. shelf position, share of shelf) & KPIs then providing feedback to team.
- Align activity calendar with customers/distributors and collaborate with (Field) Sales team in excellent execution of Customer and Channel Activation & (incl. look & feel of in-store activation, position on shelf, OSA etc.) and provide feedback of in-field execution to team
- Create planograms based on guidelines from Marketing, and land planograms and assortment with key customers and collect feedback for team.
- Systematically collect shop floor insights (incl. pack/product stand-out on shelf, competitor innovations) and feedback information to team.
- Understand the generated Channel & Customer Insights and able to translate to insight-based Channel Planning