Thailand Breeze Lead

5 months ago

กรงเทพมหานคร, Thailand Unilever Full time

**Responsibilities**

**Breeze is our no1 detergent brand in Thailand, we want to maintain our leadership position through.**

1. Using breakthrough thinking and category, consumer, brand & customer understanding to create a clear and ambitious growth vision and strategy for the portfolio of brands:

- Develop the Marketing Plan including the full 6 P’s of Breeze Thailand.
- Lead for a detailed understanding of brand performance in market and lead the portfolio through IBP, and development of the key brand strategy and JTBD, aligning cross functional stakeholders to deliver the brand/portfolio ambition.
- Liaise with Category brand developers to ensure suitability of mix for category growth drivers and against global/local trends for Breeze Thailand.
- Oversee the Breeze Thailand portfolio P&L ensuring investment in key growth drivers, and maximisation of the brand mix to deliver GM and PBO targets (Ruthlessly prioritising A&P choices).
- Adjust Breeze brand plans in the light of new category understanding, competitor activity or changes in mix.
- Determine and build the channel and range architecture.
- Understand broad consumer trends and also specific consumer issues with the brand.
- Assimilate and interpret the Brand Health Check and other Quantitative data.

2. Building Market Leading Marketing Plans and leading the Brand Managers to deliver against the key growth plan, building long term brand equity for Breeze Thailand
- Build media plans with relevant media manager / agency & Implement integrated above and below the line brand plans.
- Drive ROI on media & all brand investment inc. Print, TV, Search, Promo.
- Ensuring we put people first, and champion the consumer in all our brand planning and execution.

3. Building relationships with the Regional and Global brand building teams
- Jointly building brand strategies and vision to unlock the Breeze Thailand under category growth driver and category vision.
- Identify innovation ideas / opportunities and feedback.
- Ensuring that NPD and core mix development reflect Thai consumer needs Delivering mixes which are market disruptive in Thailand, and have leading market claims and deliver superiority.
- Liaise with Global/Regional Business Development Team to land mix for local market.
- Ensuring excellent execution and deployment of assets against key market JTBD.

4. Leading Talent and Building Teams to focus on external Orientation
- Keeping a close eye on our key competitors and scenario planning the strategy to defend our brands, and drive our growth these include Media/Promo/In-store/Channel etc.

**Requirements**:

- An optimistic and resilient team player - no shrinking violets. Confident to voice opinions leading with consumer insight, and debate and stress test the plans to ensure success.
- Highly articulate and able to influence internal and external stakeholders (in person and in presentations). Ability to lead a complex, and large team driving a close “team grip” across the full cross functional network.
- Marketing Strategy Development - Using those insights and competitor analysis to anticipate market growth opportunities and to determine the markets, channels and segments to operate in.
- Communication Channel Management
- Planning and implementing an integrated programme of brand communication, which uses all available channels to communicate the brand’s messages to targeted consumers in the most cost effective way.
- Brand Activation -Bringing the brand to life in the marketplace via implementation of the core mix.
- Delivering brand growth by using all channel opportunities to connect with consumers and deepen their experiences and relationships with the brand.
- Strong marketing experience with perfect end-to-end execution skills.
- Proven project and budget management experience will also be key for this role.
- Strong analytical skills and a choiceful mindset to manage total brand P&L.

**Requirements**:

- Minimum of 5-7 years of experience within Brand Management, which includes category management experience - preferably from FMCG.
- Experience in Household product is preferred but not entirely a deal breaker.
- At least 2 years of people manager experience.

  • Home Care Th Breeze Marketing Lead

    4 days ago

    กรุงเทพมหานคร, Thailand Unilever Full time

    **Job Title**:Home Care TH **Breeze** Marketing Lead** **Location: Thailand** **Main Responsibilities** - Development of annual brand plans & budget to achieve targets - Leads the development of local initiatives and deployment of Global innovation funnel. - Ensure brand purpose is locally embedded and activated for each brand. - Plan and execute efficient...

  • Communications Lead, Thailand

    7 months ago

    กรุงเทพมหานคร, Thailand TikTok Full time

    Responsibilities About TikTok TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Creation is the core of...

  • Skin Cleansing Thailand Lead

    5 months ago

    กรุงเทพมหานคร, Thailand Unilever Full time

    Job Title: Skin Cleansing Thailand Lead Location: Thailand JOB PURPOSE This role is an exciting opportunity for someone who is highly consumer and customer oriented, naturally curious. Someone that can think and act strategically on both brand and business level. The role is designed for someone willing to disrupt the status-quo. We are looking for an...

  • Lead Sales Representative

    5 months ago

    กรุงเทพมหานคร, Thailand Suay BC Thailand Full time

    **LEAD SALES REP NEEDED** Suay BC, leading high-end Cannabis cultivation company, is on the hunt for a dynamic Lead Sales Representative to spread the magic of our premium Cannabis across Bangkok! - Locations: Bangkok _ THAI NATIONALS ONLY **Why Join Us?** Be part of the leading Cannabis company in Thailand! Competitive Salary: 30,000 - 35,0000 ++...

  • Thailand Make Excellence Lead

    2 months ago

    กรุงเทพมหานคร, Thailand Kenvue Full time

    Description Kenvue is currently recruiting for: **Thailand Make Excellence Lead** This position reports to Senior Director Thailand Operations and is based at Thailand. **Who we are** At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including...

  • Personal Care Thailand Lead

    5 months ago

    กรุงเทพมหานคร, Thailand Unilever Full time

    Job Title: Personal Care Thailand Lead Location: Thailand **BUSINESS CONTEXT AND MAIN PURPOSE OF THE JOB** - As the key driver of P&L performance, you will be responsible for developing and executing strategic plans that deliver optimal results in terms of revenue, profit, market share, and other key targets. - You will be instrumental in translating our...

  • Nutrition Thailand Csp Lead

    6 months ago

    กรุงเทพมหานคร, Thailand Unilever Full time

    **Position Title**:Nutrition Thailand CSP Lead **Department**:Nutrition **Work Location**:Unilever House, Bangkok **Reporting Line**:Nutrition SEAT Lead and Marketing Lead** **Key Duties**: - Develop Customer Facing Nutrition Strategy - translating Nutrition marketing plans to customer and channel plans - Lead the Trade Marketing team to execute trade...

  • Taxation Lead

    5 months ago

    ห้วยขวาง, กรุงเทพมหานคร, Thailand JACOBS DOUWE EGBERTS Full time

    Taxation Lead - JDE Thailand - Finance - Khet Huai Khwang - Full-time - Thailand **Job Description**: The Taxation Lead reports to the FEC Manager with dotted lines to The Regional Direct Tax Manager, and The Regional Indirect Tax Manager in APAC. The Taxation function improves and maintains the tax processes, provides tax advice and is responsible for...

  • Corporate Affairs Lead

    5 months ago

    คลองเตย, กรุงเทพมหานคร, Thailand PepsiCo Full time

    Overview: - Creates the most favorable business climate for PepsiCo Thailand and secure license to operate by owning, driving and enhancing all external and internal stakeholder management. - Sponsors and create programs and platforms that enhance reputation. - Leads the agenda with political decision-makers to protect PepsiCo Thailand business interests in...

  • Lead Qualifier

    7 months ago

    กรุงเทพมหานคร, Thailand Hach Full time

    Manage the Leads process, Own the Leads Qualification (BANTS), Qualify the leads & Route qualified opportunities to the appropriate sales executives for further development and closure. - Work closely with field sales team, logistics, and Finance department. Collect and provide constructive feedback to cross functional lead sources to drive continuous...

  • Thailand Country Lead

    6 months ago

    กรุงเทพมหานคร, Thailand Cushman & Wakefield Full time

    **Job Title** Thailand Country Lead **Job Description Summary** As the Country Lead for the Property Department, you will be responsible for overseeing property-related operations, strategy, and management across the entire country. Your role involves collaborating with various stakeholders, optimizing property assets, and ensuring compliance with industry...

  • Lead Counsel

    1 month ago

    กรุงเทพมหานคร, Thailand Takeda Pharmaceutical Full time

    Are you looking for a patient-focused, innovation-driven company that will inspire you and empower you to shine? Join us as a Lead Counsel - Thailand in our Thailand-Bangkok office._ - At Takeda, we are transforming the pharmaceutical industry through our R&D-driven market leadership and being a values-led company. To do this, we empower our people to...

  • Category Lead

    5 months ago

    คลองเตย, กรุงเทพมหานคร, Thailand Crea Full time

    **Why not joining CREA?** - CREA enables and facilitates brands to outperform sales in E-commerce platforms in Thailand, Singapore, Malaysia, and more countries to come. - Founded in 2019 by 2 Lazada Co-Founders and managing by a strong group of professionals from the industry such as Lazada, Shopee, Facebook, Amazon, Samsung etc. - We are a team of...

  • Country Service Lead, Thailand

    5 months ago

    กรุงเทพมหานคร, Thailand STERIS Full time

    At STERIS, we help our Customers create a healthier and safer world by providing innovative healthcare and life science product and service solutions around the globe. **What Difference You Will Make**: As our business grows, we are looking to further strengthen our business in **Thailand** by hiring a** Country Service Lead **to increase service revenue,...

  • Ice Cream Thailand

    7 months ago

    กรุงเทพมหานคร, Thailand Unilever Full time

    Job Title: Ice cream Thailand & SEA PDC Lead Location: Thailand The Ice cream Thailand & SEA PDC Lead is responsible for leading Social Listening which is the key part of Unilever’s PDC, leading insight discovery and creation through integrated analysis of social, search, rating & reviews, and other data sources. The Ice cream Thailand & SEA PDC Manager...

  • Head of Enterprise, Thailand

    5 months ago

    กรุงเทพมหานคร, Thailand Amazon Web Services (Thailand) Limited Full time

    10+ years experience in IT sales, business development or consulting, with 5+ years managing sales teams. - Direct field and management experience working with enterprise accounts. - Demonstrable ability to lead teams in consistently exceeding quota and key performance metrics. - Technical understanding in the areas of cloud computing, web services and...

  • Team Lead

    5 months ago

    กรุงเทพมหานคร, Thailand Teleperformance Full time

    Qualifications: **Minimum requirements**: - BA/BS degree or equivalent (MA/MSc degree in Marketing, Digital Marketing, Communications or Journalism can be a plus). - 2 years minimum of work experience in sales and/or online - 3 years experience leading a sales teams is a must. - Strong desire to meet or exceed productivity, readiness, sustainability, and...

  • Marketing Executive

    5 months ago

    กรุงเทพมหานคร, Thailand Terra International Realty (Thailand) Co. Full time

    **DEPARTMENT**:Marketing **EMPLOYMENT TYPE**:Full Time Permanent Employee **LOCATION**:Thailand (Bangkok) **REPORTING INTO**:Marketing Director **SALARY**:TBD - Based on experience **START DATE**:Immediate Become part of the Terra International Group success story. Terra International Group is a leading online and offline property portal in The South East...

  • Ppm Lead

    3 weeks ago

    กรุงเทพมหานคร, Thailand Kenvue Full time

    Description PPM Lead This position reports into PPM Manager and is based at Bangkok, Thailand **Who we are** At Kenvue, we believe there is extraordinary power in everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID®...

  • Wavemaker Performance Lead

    5 months ago

    กรุงเทพมหานคร, Thailand WPP (Thailand) Ltd. - GROUPM Full time

    Having the autonomy and empowerment to make decisions and set work processes. Be in an environment where we create fun and embrace change. A role where it challenges you to do more. About Wavemaker. We always believe there is a better way to grow our client and our people. We do this by positively provoking growth for our clients and people. We work with...