CRM Campaign Operations

6 months ago


กรงเทพมหานคร, Thailand Shopee Full time

DepartmentMarketing- LevelEntry Level- LocationThailand - BangkokOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

**About the Team**:
- Coordinate with Campaign team to ensure timely and accurate implementation of campaign for smooth user experience and effective campaign performance.
- Execute and implementation the CRM solutions and Marketing Automation Platforms
- Plan and set up multiple nurture streams and automated set-up to optimize the customer’s journey map
- Follow the campaign communications calendar and execute campaigns and report on the performance
- Quality assurance of the campaigns
- Regularly monitor campaign delivery & perform basic troubleshooting on issues related to delivery; Generate regular/ ad hoc reports following standardized templates
- Coordinate with Product team to conduct UAT Test for CRM Platform features
- Communicate effectively with internal stakeholders across markets, keeping them informed of the progress of campaign launch/ refresh.

**Requirements**:

- Bachelor's degree, fresh graduates are welcome to apply
- Able to work on weekends/holidays (when required)
- Excellent organizational and time management skills. Ability to manage multiple projects simultaneously and meet deadlines.
- Strong attention to details
- Logical thinking and problem-solving skills
- Solid communication skills - able to communicate in basic English
- Ability to work collaboratively in a team environment.


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