Campaign Lead Management and Analytics
7 months ago
CRM campaign.
Customer Analytics.
SQL, SAS, Python.
ปฎิบัติงานยัง บริษัท INFINITAS by Krungthai
Main Dutiesand Responsibility.
Execute campaign and ensure timeline and result to be achieved as planned.
Coordinate with product, marketing, channels and related parties for campaign target, offering, mechanic, communication message/material and plan etc.
Understand customer persona/insight and design key communication message and good campaign s customer journey.
Ensure accuracy of campaign mechanic and communication before launching.
Monitor adoption and track campaign results against plan to achieve target.
Gather feedback from channels and customers to improve in the next campaign.
Summarize lesson learn and campaign result in presentation or dashboard format.
Qualifications and required experience.
Bachelor s degree or higher in, business administration, marketing, economics or related fields.
Prior experience in marketing strategy, product, customer segment or CRM campaign.
Good analysis skill.
Good communication and coordination/interpersonal skills.
Have well-rounded knowledge related to banking business or financial institution.
**Technical Skill**: SQL, SAS, Python.
**Contact**:
**Job skills required**: Management, SQL, SAS
**Job skills preferred**: Python
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