Advertising Business Lead New
5 days ago
**Department**: Commercial
**Team**: Advertising Business
As part of our mission in “Closing the Distance”, LINE aims to enable the richest of life for our users in every moment. LINE is used by Thai people in almost every aspect of their life. They can communicate with each other, be entertained by quality video contents, read leading publications, browse and purchase online products, and achieve many more things on our platforms.
This role directly reports to the Chief Commercial Officer. As the Advertising Business Lead, you will be responsible for envisioning the future of advertising on LINE by developing product strategies. You will also work cross-functionally with engineers and designers to define, spec, and ship features for LINE’s next generation advertising products and platforms.
**Responsibilities**
- Manage overall monetization strategy of advertising inventories and features on LINE platform (including family apps and services) by offering as ‘advertising products / business solutions’ (e.g., LINE Official Account, API-based CRM & media solutions, LINE Ads, etc.)
- Master the progressive road-map plan to drive the growth of each product
- Manage sub-teams under the Advertising Business Team (i.e., Account Advertising Team, Display Advertising Team, Operations Team); Build, coach, and inspire the team of Product Marketers / Product Strategists to: (1) create competitive products / solutions that bring 'wins' across market segments and channels, (2) drive adoption and revenue growth through product optimization and pricing, and (3) analyze product performance, market landscape, and competitors, then drive enhancement
- Manage overall product marketing, go-to-market, and communication strategy through various channels (e.g., LINE's official websites, ads on other social media platforms, e-learning platforms, online articles, etc.)
- Support LINE's Corporate Business Team (Sales / Consultants) and SME Team (Business Development) on solution design and pitching for strategic clients; create impactful product narratives that match the clients’ business goals across various industries and enable growing revenue streams
- Lead collaboration with the Global Engineering Team and relevant Platform Owners to create sustainable, total business value across parties
- Lead business development through partnership with 3rd parties (e.g., programmatic, API partners)
- Lead advertising operations members and drive productivity throughout end-to-end process
**Qualifications**
- Bachelor’s degree in a technical or analytical field or a proven track record of work experience
- 10+ years of experience in product management and/or leading new product development
- 7+ years of experience in digital advertising
- Familiarity with advertising technology including but not limited to Google Ad Manager (a.k.a. DoubleClick for Publishers) and related SSP, DSP, DMP and CDP from a variety of vendors
- Professional proficiency in both Thai and English
**Key Competencies**
**Experience in advertising technology ecosystem**
Whether building proprietary systems or integrating third-party solutions, you understand how advertising is bought, sold and delivered, and can make build/buy/partner decisions.
**Customer and product intuition**
You will be the key decision-maker representing the interests of our customers, including advertisers and publishers, and you deeply understand how to create engaging experiences for our end users.
**Cross-functional leadership capability**
You will be leading and collaborating with teams from across the company (engineering, design, marketing, etc.). To ensure effective collaboration, you can communicate and translate requirements and priorities between business and technical audiences.
**Hands-on execution**
We have a hands-on start-up work culture. As one of our product leaders, you can write specs and work closely with engineers to ensure product delivery.
**Analytical vigor**
You love working with data to gain insights.
**Growth mindset**
You share our passion and are driven by growth mindset to create impacts for people.
**Technology evangelist**
You are excited by technology and can inspire others to feel the same way as you do.
**Location**
LINE Thailand Head Office, Gaysorn Tower, Bangkok
-
Advertising Lead
1 week ago
กรุงเทพมหานคร, Thailand Urban Mobility Tech Co., LTD Full time**_Come and challenge yourself, get great responsibilities, work with other talented people_** **_ What we look for_** If you want to build new advertising products based on urban mobility, work in a challenging environment and discover yourself, while creating positive impacts, **join us.** We are building a new business vertical: our advertisement...
-
Sme Advertising Assistant Manager
2 weeks ago
กรุงเทพมหานคร, Thailand LINE Plus corporation Full time**Department**: Commercial **Team**: SME In this position, you will be a part of SME Team to drive the growth of SME through LINE for Business products by working closely with Advertising Business and Marketing team, as well as external partners. **Responsibilities** - Conduct end-to-end LINE Ads campaigns/activities with the objective to drive revenues...
-
Advertiser Operations Associate
1 week ago
กรุงเทพมหานคร, Thailand Involve Asia Full timeInvolve Asia partners with businesses of all sizes, shapes, and market caps. You are the owner of your client performance marketing channel account and take absolute responsibility for the outcome. Your knowledge of performance marketing & digital media combined with your communication skills will shape how new and existing business grow. Using your...
-
Product Lead New
3 days ago
กรุงเทพมหานคร, Thailand LINE Plus corporation Full timeThe LINE E-Commerce team creates new, differentiated services with the vision of democratizing entrepreneurship and bringing competition back into the Thai market by empowering independent sellers to be able to build a business and compete by accessing LINE's social graph and commerce technologies to build their own Direct-to-Consumer channel and fanbase to...
-
Advertising Sales Manager
2 weeks ago
กรุงเทพมหานคร, Thailand AdsKeeper Full timeTasks - Lead generation (active search for the new clients) - Deal with objections and negotiate budgets - Plan advertising campaigns according to clients KPIs for traffic. **Requirements**: - 2+ years of experience in affiliate marketing - Ability to build and maintain strong client relationships - Knowledge of main cost models in online advertising (cpc,...
-
Digital Advertising Manager
1 week ago
กรุงเทพมหานคร, Thailand Ampere Digital Full timeAmpere Digital is seeking a talented and results-driven Digital Advertising Manager (Marketing Manager) to join our dynamic marketing team. As a leading digital marketing company, we strive to stay at the forefront of digital marketing trends and technologies. If you have a passion for creating and executing highly effective digital advertising campaigns and...
-
New Business and Special Project Lead
1 week ago
กรุงเทพมหานคร, Thailand Grab Full timeOwn and strategically drive Grab transport premium/new business performance metrics and exploit opportunities to capture the growth of post-covid. Get your hand on executing both demand generation and supply acquisition/retention initiatives. Transform large sets of data into initiatives and optimize marketplace for transport premium/new businesses...
-
Advertising Account Manager
1 week ago
กรุงเทพมหานคร, Thailand Taboola Full timeCurious about what it's like to work at the world's number 1 discovery platform as an **Advertising Account Manager**? We're glad you asked! As an Advertising Account Manager you'll work closely with Tier 1 brand & agency clients to create and manage campaigns that get great results. This person will be responsible for managing a large, dynamic book of...
-
Growth Advertisers Sales Manager
1 day ago
กรุงเทพมหานคร, Thailand Taboola Full time**What is the key purpose of a Growth Sales Manager?** Taboola is looking for an outstanding, execution focused and results-driven Sales Manager to work within the Global Growth Advertiser Sales team. This role sits within the newly created Growth Sales department. Growth Sales can be a significant driver of growth for Taboola in the coming quarters and...
-
Businese Deverlopment
6 days ago
ห้วยขวาง, กรุงเทพมหานคร, Thailand ADFLY ADVERTISING CO.,LTD. Full time**รายละเอียดงาน**: **รูปแบบงาน **:งานประจำ**: **จำนวนที่รับ **:2 ตำแหน่ง**: **สถานที่ปฏิบัติงาน **:กรุงเทพมหานคร(เขตห้วยขวาง)**: **เงินเดือน(บาท) **:30,000 -...
-
กรุงเทพมหานคร, Thailand Agoda Full time**About Agoda** Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with more than 3.6 million accommodations globally. Based in Asia and part of Booking Holdings, our 6,000+ employees representing 90+ nationalities foster a work environment rich in diversity,...
-
Thai Speaker
4 days ago
กรุงเทพมหานคร, Thailand IT Business Solutions Sdn Bhd Full timeWe are seeking a knowledgeable and passionate individual to join our team as a Customer Service leading social media products and community standards, along with excellent interpersonal, verbal, and written communication skills. Empathy and a customer-centric approach are essential. Key Responsibilities: 1. Customer Support: messaging, and phone calls. -...
-
New Business and Special Project Lead
1 week ago
กรุงเทพมหานคร, Thailand Grab Full time**Job Description**: **Life at Grab**: At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast...
-
กรุงเทพมหานคร, Thailand TikTok Full timeResponsibilities About Us TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Creation is the core of TikTok's...
-
Sales Media and Advertising
5 days ago
กรุงเทพมหานคร, Thailand Pasona HR Consulting Recruitment (Thailand) Co.,Ltd Full timeJob ID 49630 Business Others Job Detail - Manage the sales team, partners and agencies to sell advertisement space and time. - Maintain good relationship with clients to ensure continuous business growth. - Ensure on-time delivery and quality of advertisements. - Develop sales strategies and winning product to achieve the short and long term sales revenue...
-
Key Account Executive
2 weeks ago
กรุงเทพมหานคร, Thailand Abbott Laboratories Full time**Job Description**: **EDUCATION/QUALIFICATIONS/EXPERIENCE**: - Degree in Health Science related. - Have at least 3-5 years working experience in Medical Business. - Proven experience in KOL management, Product enlisting, Key Account Management plan - Good command of both written and spoken English and Thai to communicate effectively with stakeholders...
-
Business Analyst
7 days ago
บางคอแหลม, กรุงเทพมหานคร, Thailand lansing business system Full timeรายละเอียดงาน **รูปแบบงาน **:งานประจำ**จำนวนที่รับ **:9 ตำแหน่ง**สถานที่ปฏิบัติงาน...
-
New Business Executive
3 days ago
กรุงเทพมหานคร, Thailand Universal Music Group Full timeWe are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans...
-
Advertising Sales Manager Sea
1 week ago
กรุงเทพมหานคร, Thailand Taboola Full timeIdentify & close New Business opportunities with Enterprise Brands & Agencies throughout SEA. Build & Maintain long-term relationships with Taboola's existing advertising partners. Work cross functionally with Account Management to ensure the smooth onboarding of new advertising partners. What will I be doing on a day-to day today basis?. Be joining a...
-
New Business Executive
3 days ago
กรุงเทพมหานคร, Thailand Universal Music Group Full timeWe are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans...