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Vp Brand and Marketing
1 month ago
More than just a recruitment company. At PRTR, we have been a part of our customers’ success for 27 years as their total HR solutions partner. With 450 dedicated professionals and over 11,000 outsourced staff, we are here to be Your Partner In People because PRTR believes in the power of people.
- Developing corporate marketing strategy for Pruksa Holding PCL.
- Developing and managing holistic brand portfolio strategy/architecture and exploring how we can leverage the brand/customer mapping to further build the business opportunities.
- Leading in the area of brand governance for all companies in PSH to ensure the proper brand space with relevant, consistent, and powerful execution in every touchpoint for long-term brand growth.
- Driving successful corporate/synergized brand-building campaigns including customer relationship-building activities/IMC campaigns to bring the products/services for all businesses under Pruksa Holding to life for both internal and external.
- Understanding and being able to turn customer insight into impact.
- Tracking, optimizing, and visualizing brand and marketing performance to drive and influence the changes for excellent performance.
- Working closely with strategic business partners in real estate to synergize the marketing/communication plan.
- Acting as the business partner for the healthcare/e-commerce business. Understand the business and be able to add value to both consumers and businesses.
**Qualifications**:
- 10 - 15 years of experience in brand and marketing management with proven successes.
- Understand brand architecture, brand development, insight into impact development, and data-driven marketing.
- Experience with digital marketing is preferable.
- Excellent leadership with the ability to inspire the team to go beyond the extra mile to co-create a positive impact.
- Strategic thinker with practicality.
- Creative in bringing the strategy into impactful execution.
- Very strong communication and problem-solving skills.
- Growth mindset.
- Creativity, Pitching skills, and Excellent Presentation skills.