Manager Business Development
3 weeks ago
JOB SUMMARY
The Manager, Business Development & Partnerships participates in developing and implementing programs that will increase tour flow from marketing channels in the Asia Pacific, Europe and Middle East (APEME) markets, building relationships with external vendors and managing marketing materials. Evaluates programs for generating tours and implements solutions to enhance programs and tour flow. Communicates marketing strategy to APEME partners and internal marketing teams. Monitors and supports the day
- to-day activities of vendors.
Perform general office duties to support Sales & Marketing operations. Promote awareness of brand image internally and externally. Gather materials and assemble information packages (e.g., brochures, promotional materials). Follow up with regional and corporate legal and finance teams on partnership agreements and payments to partners.
Executing Marketing Strategy
Involve in developing and implementing strategic plans to increase tour flow from marketing channels.
Manage and execute tour generation program initiatives, including but not limited to member events, off-site locations and partnerships with vendors.
Monitor and stabilize broker’s tour production for specific brokers assigned.
Collect and analyze competitive intelligence (e.g., marketing programs/campaigns) to assist in the enhancement and development of current and future marketing strategy.
Develop relationships to build a network with vendors and brokers useful for generating leads
Ensure that pricing and communications regarding previews are consistent across all channels.
Contribute to development and review of print ads, online ads, and other marketing materials (e.g., audio/video presentations, billboards, events, activities, seminars and special in-house functions).
Monitor production from package sales and activation perspectives on a weekly basis to ensure proper forecasting and tour allotments.
Monitor reports across channels to determine focus for generating tours.
Managing Relationships External to Marketing
Interact with team members from the Finance, Sales, New Owner Administration, Owner Services and Legal departments to resolve issues related to those functions.
Build and maintain relationships with marketing brokers to ensure there is a clear understanding of eligibility requirements or details of participation for generating tours.
Share marketing information and strategy with sales team.
Build partnerships with resort operations, hotel linkage, OPC vendors, etc, where applicable.
Other
Maintain a working knowledge of all Marriott Vacation Club product lines.
Maintain current computer systems knowledge as used by the company e.g. OTM, MOOD, Timeshareware.
CANDIDATE PROFILE
Education and Experience
Minimum (5) years of equivalent work experience in marketing and/or sales from hospitality or banking/credit card industry; partnerships experience preferred.
Bachelor’s degree preferably in any of the following disciplines - Marketing, Corporate Communications, Public Relations and Business Administration.
Required Qualifications
Excellent organizational and attention to detail skills.
Proven verbal and written communication and negotiation skills.
Ability to work under pressure, manage multiple priorities, and be a self
- starter.
Proven ability to work in a team environment and interact with all levels of the organization.
Proficiency (native) in reading and writing English.
Proficiency (native) in reading and writing Chinese (Mandarin) is an advantage.
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