Key Account Management Associate, Fmcg

2 weeks ago


กรงเทพมหานคร, Thailand Grab Full time

**Job Description**:
**Life at Grab**:
At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour, and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast Asia.

**Get to Know the Team**:
The FMCG team is a young and passionate team responsible for creating impact for our big FMCG partners from acquisition, drive brand growth, account management, and retention. We make an impact by being a thought partner with FMCG brands and being the representative among internal stakeholders.

Our team is made up of young and energetic crews. If you are looking for a fun and challenging environment, then you should join our team

**Get to Know the Role**:
You will be acting as a consultant to the FMCG (consumer goods) clients, with cross-vertical initiatives with GrabFood and GrabMart, advising and supporting their business and growth on Grab platforms. At the same time, ensuring sustainable business impact for both the accounts and Grab.

**The Day-to-Day Activities**:

- Plan out priority FMCG partners to pursue, in line with the overall GrabFood/Mart strategy
- Strategize partnership model and content, with help of internal data in driving revenue for partners and Grab
- Engage prioritized partners for business strategy and execution on Grab platform
- Work closely with internal product team and marketing operations team to execute campaigns across, but not limited to GrabFood and GrabMart

**The Must-Haves**:
**Background**
- Bachelor’s Degree or higher in any field (preferably in business, management or marketing)
- Minimum 1-2 years of experience in dealing with major brands is a must. Of great importance is experienced in structuring collaboration terms, securing deals, and collaboration campaign
- FMCG or retail industry background is an advantage
- Excellent communication skills in both written and spoken English
***Business/Marketing Planning & Execution**
- **The scope involves planning and execution of a full-funnel of Marketing campaigns from awareness to conversion depending on the partners’ objective This includes awareness (in-app, KOLs, social media), experience (sampling), conversion (promotion set up)**
- **Ability to understand gaps and opportunities of Grab business from **cross **functions including Marketing, Operations (drivers and merchants), and strategy team**
- **Work with Account Management, Marketing, Creative and Demand Planning on campaign execution including creative brief, social media schedule, promotion generation, in-app set up, and sampling arrangement, **for **instance**
- **Ability to manage and solve unexpected issues on a day-to-day basis**
- **Coordinate with partners to ensure the accuracy of marketing deliverables**
***Project Management**
- **Key Account Management**:Top **Conglomerates / Partners**
- **Project Management**:coordinate with highly motivated and **diverse **internal and external teams including business partners, Grab the core**
- **business verticals, marketing, operations, legal, etc., to ensure the successful execution of partnership initiatives.**
***Performance Tracking / Sales Cadence**
- **Adopt a data-centric approach in all strategies and **partnerships’ **approaches**
- **Measure & track the performance during and post the campaign.**

**Our Commitment**:
**We are committed to building diverse teams and creating an inclusive workplace that enables all Grabbers to perform at their best, regardless of nationality, ethnicity, religion, age, gender identity or sexual orientation and other attributes that make each Grabber unique.



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