Abm & Digital Marketing Manager Apac

7 days ago

กรงเทพมหานคร, Thailand RELEX Solutions Full time

We're looking for an experienced ABM and Digital Marketing Manager to support our expansion in the Asia Pacific region. Preferable location: Thailand.

Together with our current APAC field marketing team, you will support the development and execution of the regional marketing plan. Your goal is to drive regional demand generation and increase pipeline influence to support our plan to humbly dominate the global market for supply chain & retail planning software.

You will work closely with our global Campaigns and Account-Based Marketing teams. With rich campaign contents that global team created, you will be responsible for working with APAC local digital channels (such as retail associations, local 3rd party agencies, Baidu/WeChat, etc.) to drive great responses and generating qualified leads. Through ABM programs, you will work closely with sales team for implementing impactful 1:1 ABM campaigns that generate new pipeline, accelerate key deals or expand existing customer relationships.

This is a rare opportunity to work cross-functionally and collaborate with all go-to-market teams to build and execute a key component of our global GTM strategy. This includes planning and executing local digital campaigns and ABM campaigns for APAC market, owning the planning and execution of local campaigns, providing ongoing monthly and quarterly marketing updates to key stakeholders, and owning budget and KPI dashboards. In this role, you will closely partner with sales and cross-functional marketing teams, acting as a strategic business partner responsible for localized programs to accelerate lead generation, grow enterprise pipeline and velocity, and increase brand awareness.

**What you'll be doing**:

- Work in close alignment with the global campaign team and regional sales, marketing & business development team to deliver and execute effective digital campaign strategies and plans.
- Plan and execute multi-channel 1:1 ABM campaigns for key target accounts in the region
- Work with Central Marketing Functions to leverage corporate wide marketing capabilities and ensure compliance to corporate marketing standards around Brand, social media, and campaign.
- Liaise and work closely with alliances partners on co-marketing and GTM development.
- Measure and report out on all campaign results and ROI. Monitor, analyze and share recommendations for future plans with the marketing and sales team.

**What you'll bring to the table**:

- Degree holder, preferably in marketing or related discipline.
- 5+ years of experience in B2B SaaS marketing
- Experience in digital marketing, specifically in leads generation via local channels such as associations and local agencies, etc.
- Experience in running highly targeted 1:1 Account-Based Marketing campaigns; ability to create compelling messages tailored to the nuances of each account.
- Excellent written and verbal communication in English
- Outstanding skills in project management, prioritization, and planning & execution, with effective time-management and multi-tasking skills
- Experience in a B2B fast-paced and high-growth environment
- Experience partnering with sales and business development teams
- and of course, the ability to have fun while working

**What we consider as a bonus**:

- Experience with marketing and sales tools such as HubSpot, 6sense and Salesforce
- Experience in the retail & supply chain planning industry
- Experience in China and/or Japan market
- Proficiency in another Asian language

**What we offer you in return**:

- A front row seat in a rapidly growing and international software company
- Respectful and professional, yet easy-going atmosphere where individual thinking is encouraged
- Flexible working hours and the opportunity to work remotely from your home office
- Challenging tasks and responsibilities from day one
- Great possibilities for personal growth and to influence the future path of the company
- Over 2000 energetic, ambitious, and fun colleagues internationally

**About RELEX**:
RELEX Solutions provides a unified supply chain and retail planning platform that aligns and optimizes demand, merchandising, supply chain, operations, and production planning across the end-to-end value chain. We help retailers and consumer goods companies like ADUSA, AutoZone, Coles, Dollar Tree and Family Dollar, M&S Food, PetSmart, and The Home Depot drive profitable growth across all sales and distribution channels, leading to higher product availability, increased sales, and improved sustainability.

**RELEX Solutions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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