Marketing Manager Apac

4 weeks ago


กรงเทพมหานคร, Thailand allnex Full time

Why are we proud of what we do at allnex? We create coatings, products which help protect the world **for all nex>t generations **- and that’s exactly what you can do joining us

Imagine how fast your smartphone would become scratched-up, ugly and unusable without a coating. Or an e-bike, the cabin of a train, a beautiful wooden floor, and countless other things in life.

Making objects and their surfaces more attractive and longer-lasting means making them more sustainable, and that’s a huge part of what working at allnex is about. No matter which role you step into, you’ll become part of a global team of passionate people who care deeply about the chemistry, quality, and global impact of coatings.

You’ll also join a highly multicultural and diverse team of more than 4,000 employees in four regions who - as part of one of the world’s leading coating resins companies - serve customers in over 100 countries across the globe.

Click here to learn more about how **we can make an impact together**
For a sneak peek into life at allnex, don’t miss our **Operator Movie**

**Position overview**:
Are you someone experienced and versatile in marketing, eager to understand people and build awareness about how a product/service can satisfy their needs?

allnex would like to invite you to join our thriving Marketing team in Asia as a **Marketing Manager**. In this role, you will be the key person in the Asia Pacific region providing marketing leadership for growth initiatives, core marketing, competitive intelligence, and innovation process support activities. You will be responsible for strategic planning, core marketing, and innovation process management related to corporate and regional objectives for the **Construction and Infrastructure segment**. Additionally, you will work closely with and take direction at times from the business leadership team. Operating within a matrix team structure, you will collaborate closely with global technical, sales, marketing, product management, and manufacturing teams to ensure success.

If you have a creative mind to help us stay fresh and competitive, along with a marketing professional's ability to collaborate with a team of thinkers and doers, we want to hear from you

Trust us, this role is consistently in demand, and you will build a strong portfolio with us. Opportunities like this don't come around often.

**Responsibilities**:

- Develop Regional Strategic Growth Plan, focusing on **Construction and Infrastructure market segments** and customer levels.
- Define APAC marketing challenges, trend at Meta segment levels and supporting technology and innovation roadmap.
- Build up market network toward end users via e.g. conferences, trade shows, institutions, governmental agencies.
- Establish market segment knowledge with clear understanding all market segment and sub-segments, provide knowledge sharing to relevant teams.
- Provide valuation and business case of APAC innovation projects for Innovation centers.
- Manage launch of innovation projects together with innovation teams in the region.
- Drive new product development toward “Sustainability and Green technology”.
- Establish APAC market database and competitor landscape by bottom up & top down and analyst it by segment & technology at key customer level.
- Define and prioritize allnex’s field of play in APAC.
- Provide content to support internal & external communication with Marcom, Digital and across functional teams.
- Manage trade shows & conferences and seminars.

**Required skills and experience**:

- 5 years and above of progressive experience in commercial role with expertise in strategic marketing and/or business development.
- Experience in coatings and/or specialty chemicals industry and construction or infrastructure market segment is desired.
- Exposure in collaborating with international teams is a plus.
- Fluency in English language, and other language is a plus point.
- Excellent written and verbal communication skills.
- Strong project management, multitasking, and decision-making skills.
- Metrics-driven marketing mind with eye for creativity.
- Strong business acumen.
- Good problem solving and critical thinking skills.
- Excellent team player in multidisciplinary teams.
- Strong leadership and motivational skills.

**Qualifications**:

- Bachelor's degree in Chemistry, Engineering, or a related field.

**We offer**:

- We are proud to offer an international working experience with a tight-knit network of employees, making it easy to connect and learn from people all across our different functions. On top of that we are a truly innovative company with a strong team spirit, openness to new ideas, and great opportunities to grow and develop your career.

**Equal Employment Opportunity**
allnex is proud to be an equal opportunity employer. We celebrate diversity and are committed to an environment where all colleagues contribute for the benefit of our employees, our products, and


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