Brand Manager

4 days ago

กรงเทพมหานคร, Thailand Blackmores Group Full time

Blackmores Group is an Australian publicly-listed company, with an extensive presence across Asia Pacific. Our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day. Recognising that you can’t have healthy people without a healthy planet, we’re strongly committed to embedding sustainability across our business and giving back to the communities in which we operate.

As a purpose-led, performance-driven organisation, Blackmores Group strives to create remarkable employee experiences through supporting a diverse and inclusive culture, creating leadership that inspires high performance, and providing everyone with opportunities to achieve their professional, personal and wellbeing goals supported by our flexible work practices and family friendly policies.

**Purpose of role**:
To deliver Blackmores Thailand business objectives and profit targets through effective, efficient development and delivery of marketing initiatives to our consumers and channels.

**Responsibilities include**:
**Thailand Marketing development**

Understand target audience and interpret to marketing strategy initiatives.
- Develop local marketing initiatives, objectives, plans and targets for approval to implement
- Manage development and implementation of all local marketing activity
- Co-ordinate input of key stakeholders (internal and external) in development of local marketing plans
- Develop pack size and pricing recommendations to support market and internal pricing strategies
- Ensure marketing intelligence is received and analysed so that opportunities may be capitalised on as they occur and the effects of competitor activity minimised

**Portfolio Strategic Planning & Management**
- Lead the development and implementation of assigned portfolio strategies that will contribute to the organisation’s short and long-term business objectives.
- Develop and deliver annual budgets/target for market shares, brand awareness, volume, net revenue, profitability, and marketing expenditure for the assigned brand portfolio.
- Plan, monitor and evaluate of all marketing mix strategies and activations including effectiveness and efficiencies, adjust marketing strategy and plan to meet changing markets and competitive conditions for assigned portfolio.
- Responsible for brand portfolio demand forecasting, and its rationalisation strategy

**New Product Development & go-to-market (GTM) strategy**
- Working with NPD manager for NPD initiatives, including feedback on positioning, claims, packaging, pricing and agree launch promotional strategy
- Leveraging on technical knowledge, market trend and consumer insights, proactively seek new product/renovation opportunities by developing a robust innovation pipeline strategy.
- Ensure education activity is timely and in-line with marketing directives. Liaise with Customer Service to ensure appropriate content of programms and events

**Industry Engagement**
- Maintain necessary contact with major marketing suppliers, key retailers, industry associations and government representatives to achieve the objectives of the company
- Support management of relationships: creative and media buying agencies, promotional agency, sponsorships
- Analyse market and consumer research data to understand market and consumer needs

**Who are you?**
- Bachelor’s Degree or equivalent in Marketing and/ or Business Administration.
- Minimum 5 years of experience in brand /product management, commercial experience in marketing/trade marketing and sales, preferably in FMCG industries.
- Proven experience in developing and implementing integrated brand plans that are robust and effective with limited A&P budget.
- Demonstrates good insights generations and analytical skills to develop robust marketing strategies
- Effective cross-functional team player to lead team discussion and planning for brand portfolio to ensure successful delivery of marketing-led initiatives.
- Strong business and commercial acumen; understanding Blackmores strategies, as well as customer and consumer marketing environment.
- Agencies please note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated._

  • Brand Manager

    4 days ago

    กรุงเทพมหานคร, Thailand Thai Beverage PCL Full time

    Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.). Implement 360 communication plan and manage cross-functional and agencies. Monitor all brand activities are smoothly executed and aligned with brand strategy. Analyze market and consumer data to evaluate brand...

  • Brand Manager

    5 days ago

    กรุงเทพมหานคร, Thailand FrieslandCampina Full time

    The Brand Manager will be responsible for Implementing marketing activity of assigned brands that align with Marketing plan and Brand strategy, by working closely with cross function, media and brand agency to ensure activities are successfully implemented to drive brand growth - Foremost. Support the development of relevant portfolio, and strong mental &...

  • Brand Manager

    7 days ago

    กรุงเทพมหานคร, Thailand Johnson & Johnson Full time

    **Johnson& Johnson (Thailand)** **Brand Manager** The Brand Manager, Thailand Consumer Health (CH) has the role of leading brand strategy, equity, and execution for a portfolio of iconic brands including Aveeno, Johnson’s Adult & OGX. This position reports to the Senior Marketing Manager, Consumer Health Thailand and will be based in Bangkok,...

  • Brand Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand Sunday Insurance Full time

    Responsibility - Responsible for end to end Sunday Group’s branding and activity including PR, above the line (ATL), below the line (BTL) marketing strategy. - Build brand awareness via online and offline activities. Helping shape and communicate the company's vision and mission and translating brand elements into plans and go-to-market strategies. -...

  • Brand Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand The Swatch Group Trading (Thailand) Limited Full time

    **Job description**: - Prepares the Sales / Marketing and communication plans for the country - Establishes sales / expense budgets for the division an responsible for achieving them in line with Swatch Group's policy for the country - Prepares the division's management reports as well as special report requested by Head Office - Responsible for the budget,...

  • Brand Manager

    3 days ago

    ยานนาวา, กรุงเทพมหานคร, Thailand PRTR Full time

    Our client is a producer and distributor of finished garments and leather products under licensed international trademarks and Company own brands that are renowned domestically and in Export. **Responsibilities**: - Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term -...

  • Brand Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand Colgate-Palmolive Full time

    **Brand Manager (Personal Care)** **REPORTS TO:Colgate Brand Lead** **LOCATION: Bangkok, Thailand** **MAIN PURPOSE**: **Overall, the Group Brand Manager/ Senior Brand Manager is responsible for managing assigned subcategory /brand at the hub level to achieve the agreed market share and P&L/financial objectives, in line with the company strategies.** **MAIN...

  • Brand Manager

    5 days ago

    กรุงเทพมหานคร, Thailand Johnson & Johnson Full time

    **Brand Manager - Acuvue** **PURPOSE** Co-ordinate with team to develop marketing activities (Launch event for consumer/ECP, Roadshow activities, In-store activities etc) to ensure alignment with strategy to drive contact lens business growth in Thailand **WORKING RELATIONSHIPS** 1. Internal: Sales, Marketing, Professional Affairs, Accounting, Finance...

  • Brand Manager

    7 days ago

    บางบอน, กรุงเทพมหานคร, Thailand บริษัท คลินตัน อินเตอร์เทรด จำกัด Full time

    Brand Manager รับสมัครด่วน สถานที่ปฏิบัติงาน : กรุงเทพมหานคร(เขตบางบอน) สาขาอาชีพหลัก : การตลาด/PR สาขาอาชีพรอง : Brand Marketing รูปแบบงาน :...

  • Brand Manager

    4 days ago

    กรุงเทพมหานคร, Thailand Colgate-Palmolive Full time

    No Relocation Assistance Offered 154211 - Bangkok, Bangkok, Thailand **Brand Manager** **Location: Bangkok, Thailand** **Main Purpose**: **Overall, the Senior Brand Manager/ Brand Manager is responsible for managing assigned subcategory /brand at the hub level to achieve the agreed market share and P&L/financial objectives, in line with the company...

  • Senior Brand Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand PRTR Full time

    Our client is a leading FMCG company. They are currently looking for a Senior Brand Manager. - Delivering the business growth and profitability as company’s target. - Developing the assigned portfolio and brand strategies to ensure achievement of business targets. - Translating the strategies into integrated marketing plan. - Leading the team to develop...

  • Brand Manager/ Assistant Brand Manager

    5 days ago

    กรุงเทพมหานคร, Thailand PRTR Full time

    Our client is a Health and Beauty / Supplement company who is looking for a Brand Manager. **Job Description**: - Supporting the marketing plans and managing marketing budgets for a given brand within the category to deliver net revenue, gross margin, market share, and profit targets within timescale and budget. - Regularly tracking the brand performance...

  • Assistant Brand Manager

    2 weeks ago

    กรุงเทพมหานคร, Thailand coty Full time

    Coty is a world leader in beauty and home to an illustrious roster of cosmetic, skincare and fragrance brands. And our company has a mission: to challenge the definition of beauty, to encourage authenticity and celebrate diversity. Because to us at Coty, beauty isn’t about conforming to somebody else’s ideal. It’s about inclusion and liberating...

  • Brand Content Manager

    4 days ago

    กรุงเทพมหานคร, Thailand Colgate-Palmolive Full time

    No Relocation Assistance Offered 154564 - Bangkok, Bangkok, Thailand **Position: Brand Content Manager** **Department: Impactful Brand Experience Team (Digital Marketing/ Media)** **Business: FMCG (Brand - Colgate, Protex, Care, Palmolive)** **Location: BKK, Thailand** **Job Purpose**: A critical leadership role within the Impactful Brand Experience (IBE)...

  • Brand Manager

    1 week ago

    กรุงเทพมหานคร, Thailand ADI Resourcing Full time

    Develop & Implement effective marketing strategies & plans to achieve brand objectives - Manage and analyze the result of marketing campaigns and create comprehensive reports - Carry out market research to keep up to date with customer trends, market situation, and competitors. - Manage and allocate marketing budget effectively to achieve objectives Build...

  • Brand Manager

    4 weeks ago

    กรุงเทพมหานคร, Thailand Nestlé Nutrition Full time

    We're Nestle. We are the world's leading food and beverage company that contributes to Thailand's economy, society and the environment. Join us in delivering our purpose of 'unlocking the power of food to enhance quality of life for everyone, today and for generations to come'. **POSITION SNAPSHOT** Location: Bangkok Company: Nestlé Business...

  • Assistant Brand Manager

    6 days ago

    กรุงเทพมหานคร, Thailand LUXASIA Full time

    **Key responsibilities**:Primary Objective**: - Be responsible for P&L and budgets for own brands. - Manage the marketing division and ensure that Marketing Executives is effectively trained in order to maximize their marketing skills and know-how. - Provide leadership direction to the team and strengthen brands market presence. Specific...

  • Brand Manager

    2 weeks ago

    ปทุมวัน, กรุงเทพมหานคร, Thailand Reeracoen Thailand Full time

    **Industry**: Trading(Cosmetics/Healthcare) - ** Job Description**: - Analyze customer insights, market analysis, and marketing best practices to build successful strategies. - Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal...

  • Brand Manager

    1 week ago

    กรุงเทพมหานคร, Thailand LUXASIA Full time

    LUXASIA is the leading beauty omnichannel distribution platform of Asia Pacific that has successfully enabled brand growth for more than 120 luxury beauty brands. Our integrated brand-building capabilities include luxury retail, online commerce, consumer marketing, and supply chain management. Since 1986, the company has partnered the world’s finest...

  • Assistant Brand Manager

    2 weeks ago

    สาทร, กรุงเทพมหานคร, Thailand บริษัท มาร์เวล วิชชั่น จำกัด Full time

    **รายละเอียดงาน**: **รูปแบบงาน **:งานประจำ**: **จำนวนที่รับ **:ไม่ระบุ**: **สถานที่ปฏิบัติงาน **:กรุงเทพมหานคร(เขตสาทร)**: **เงินเดือน(บาท)...