Th - Country Activation Marketer (Automotive

5 months ago


Thailand 3M Full time

**Job Description**:

- Manages & drives demand generation to support country growth plan : Build activation program, calendar/ execution plan, Program communication and education to internal & external, Program tracking & evaluation, Responsible for NPI execution
- Participate and align with division & local team for NPI testing & launch program
- NPI VOC generation in collaboration with AE & sales team
- Execute NPI launch
- Product, Market and competitive intelligence
- Provide input to area and business group team as required
- Define and recommend local media buys and execute end user communication
- Lead the collaboration with marketplace, AMC/local agency to drive ecommerce segment
- Build the strong engagement and alignment with division, local sales
- AE team, channel partner to deliver programs.
- Translation correctness and regulatory, legal alignment for NPI, program both offline & online
- Digital activation
- Standard price setup & facilitate price correction
- Create and support NWI liquidation plan
- Build strong engagement and collaboration with SEA AAD AM community to achieve business goals

Our approach to flexibility is called Work Your Way, which puts employees first and drives well-being in ways that enable 3M’s business and performance goals. You have flexibility in where and when work gets done. It all depends on where and when you can do your best work.

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