Assistant Manager, Market Intelligence
3 weeks ago
**Company**:Nissan Motor Asia Pacific Co., Ltd.
**Working Location**:Rajanakarn Building, Sathorn, Bangkok, Thailand
**Hiring Condition**:Permanent
- Coordinate market research projects for Nissan ASEAN.
- Scope will include studies such as ad-hoc studies, brand and ad tracking studies, product clinic, product feedback study, syndicated studies, focus groups and data analysis.
- Using this knowledge as a base, support transformation of Nissan ASEAN Market Intelligence into a strategic visioneering organization which deeply understands the consumer and leverages then translate this insight to action (visioneering) to create world class competitive products and marketing.
- Coordinating researches mentioned above, based on pre-determined business plan and discussion with AGM/GM
- Conducting any situational/ad hoc research necessary to support key business needs
- Communicating proactively with internal constituents including countries, regional and global contacts
- Communicating proactively with external constituents including research firms
- Report writing, analysis, and presentation to internal clients and management
- Be the key MI contact for Vietnam market, developing a precise knowledge of these countries' customers among countries regional and Global counterparts, including native level Vietnam language proficiency
**Qualifications**
- Must have had at least 2 years experience in independently managing market research project from end to end in market research agency or vendor (starting from developing proposal, designing research method, project management, and analysis)
- Experience in managing multi country market research projects is a plus
- Automotive market research experience is a plus
- Knowledge Vietnam market
- Business/Marketing/Economics graduate is preferred
- Good English and Vietnam language proficiency to communicate verbally & in writing, to write report, to present
- Market research experience in quantitative and/or qualitative studies
- Proficiency utilizing (but not conducting) advanced statistical techniques (regression, driver analysis, and modelling)
- Willing to follow process based on Nissan global standard
- Proficiency in PowerPoint, Word, and Outlook
- Knowledge of cross-tabulation systems is a plus;
- Proficiency /knowledge to run Python (or similar software) and or NLP, text analytics is a plus
- Experience in using data to tell stories, which the business can use to continuously improve
- Driven, business focused, pragmatic and goal oriented personality
**Why Nissan?**
You will definitely get the right answers why you should join us through watching the video on YouTube.
Bangkok Thailand
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สาทร, กรุงเทพมหานคร, Thailand Nissan Full time**Company**:Nissan Motor Asia Pacific Co., Ltd. **Working Location**:Rajanakarn Building, Sathorn, Bangkok, Thailand **Hiring Condition**:Permanent - Coordinate market research projects for Nissan ASEAN. - Scope will include studies such as ad-hoc studies, brand and ad tracking studies, product clinic, product feedback study, syndicated studies, focus...
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