Manager - Customer Data Intelligence

3 weeks ago


กรงเทพมหานคร, Thailand Criterion Asia Recruitment (Thailand) Co., Ltd. Full time

**Responsibilities**:

- Develop and implement the overall data strategy for customer intelligence, ensuring alignment with business goals.
- Collaborate with cross-functional teams to define data requirements and establish data governance standards.
- Lead the analysis of customer data to derive actionable insights and trends.
- Utilize advanced analytics to segment customers, predict behavior, and identify growth opportunities.
- Develop and maintain comprehensive customer journey maps to enhance understanding of customer interactions with the company.
- Identify pain points and opportunities for improvement in the customer experience.
- Implement effective data visualization techniques to present complex data insights in a clear and compelling manner.
- Provide dashboards and reports to stakeholders that facilitate data-driven decision-making.
- Collaborate with marketing, sales, product development, and other teams to integrate customer data into decision-making processes.
- Provide guidance on the use of customer data in developing targeted marketing campaigns and personalized customer experiences.

**Qualifications**:

- Bachelor’s degree in Data Science, Business Analytics, or a related field. Master’s degree is a plus.
- Proven experience (at least 7 years) in data analytics and customer intelligence roles.
- Strong understanding of data management, analytics tools, and data visualization techniques.
- Proficiency in programming languages such as Python or R is advantageous.
- Excellent analytical and problem-solving skills.
- Effective communication and interpersonal skills.



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