Marketing Manager

3 weeks ago

กรงเทพมหานคร, Thailand PRTR Full time

Our client is a leading global provider of Medical Devices. This company is comprised of professionals who are passionate about their role in bringing their Medical Devices to their customers worldwide.
- This position is responsible for developing and implementing marketing strategies.

**Responsibilities**
- Developing go-to-market plans for new products, actively managing Product Life Cycle, Conduct Pre-Launch Clinical/Product Evaluations, and launch planning including competitor analysis and pricing review.
- Working closely with regional marketing colleagues to strengthen KOLs development, product branding, and country revenues through strategic marketing plans, marketing programs, and activities in the SEA region.
- Demanding and sales forecasting for new products.
- Providing the Sales Force with internal training (on products and usage of collaterals).
- Developing customer and sales Incentives/promotion programs, identifying the need for physician education activity, and organizing and managing courses.
- Preparing in-country product exit plans where necessary.
- Working with country manager to manage major hospital tender/National tenders, implementation and management of data usage analysis, and strategic plan to win major hospital tender/National tenders continuously.
- Developing marketing collaterals for sales teams.
- Gathering market research, trends, and competitive intelligence and analysis of the external markets to better understand customers’ needs.
- Developing interaction with KOLs. Be the champion for products and techniques within the assigned clinical areas or product platforms.
- Assisting in the implementation and management of regional revenue and profit. Propose solutions to the Regional Team Leader on major issues.
- Contributing to the successful launch of new techniques and products by assisting the Sales/Country Managers with country-specific launch tasks and activities.
- Taking on new territories or shifting territories when required to do so.
- Providing historical records by maintaining records on area and customer sales.
- Working with the marketing team in the organization of sales and marketing activities (e.g., workshop, exhibition booth).
- Working with the R&D and clinical team in the development of new products with KOL, product/clinical trials, and registries.
- Handling the development of team members to extend the skills and expertise of individuals.
- Contributing to team effort by accomplishing related results as needed.

**Qualifications**
- Bachelor's degree in science, Biotechnology, or related field.
- Commercial experience in a medical device company, at least 2 years in marketing.
- Proven ability to deliver key messaging on a product and clinical basis to internal and external stakeholders.
- Understanding of clinical data and its interpretation and ability to present to internal and external stakeholders.
- Fluent in spoken and written English.

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