Marketing Support Executive
1 week ago
- Lead key initiative to develop marketing materials to customer value and ensure that
all requirements from clients both internal (Trade Marketing/ Key Account) & external (Customers) are appropriated translate to Brand value. - Develop and present execution and communication plans to clients based on marketing strategy
- Manage project timeline of key programs to deliver all services to be on time
- Fully control and accountable for end-to-end process of designing and ordering marketing material
- Lead on Clients Brief & requirement on marketing material to Graphic Design team or outsource supplier on visual development or premium design to response client's need
- Providing guideline or recommendation to Clients, Graphic Design and Supplier on visual and production material needed
- Conduct all working across functions with procurement, Graphic Design, Supplier, Logistic, Third Party, Outsource Agency and Clients to develop and deliver high quality marketing material to be on time
- Negotiate with Procurement & outsource suppliers to get the requirement to be on time with reasonable cost
- Ensuring all marketing material based on Picture of Success to effectively meet the campaign objective/requirement in each account/channel
- Look for opportunities, identify and resolve problems or barriers, understand and proactively address trends
- Regularly market visit to identify opportunities on how our materials/ competitor materials perform or connect to consumers
- Be a key contact for any visual & production relating to Marketing material
- Lead to summarize all the feedback of marketing material once implemented in the market to clients and procurement for next action and improvement in term of quality and usage effectiveness
- Drive and build initiatives in assigned channel to bring innovation of marketing material
- Participate in customer meeting/business plan to guide on the appropriate visual, POSM, premium and marketing material
Qualification :
• Bachelor's degree in marketing, Art / Communication background.
• At least 5 years of experience in Trade Marketing or Visualize Communication. Additional Experience in Sales and Key Account is desirable.
• Project Planning & Management skills
• Negotiation skills. Be Persuasive and able to communicate to a wide array of audiences.
• Ability to influence, decide and act
• Interpersonal relationship abilities
• Presentation skills.
• Managerial skills to handle multiple processes, areas and action plans.
• Skills in using computer systems such as MS office, MS project., Power Point, Adobe
• Able to work well in a multi-cultural environment
• Able to travel periodically to Upcountry and to visit customers.
• Able to work in flexible schedule to check initiatives progress.
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