Retail Category Manager
6 days ago
Develop & implement activity idea to drive growth category/brand in each Retail Environment.
Implement analysis required for category review, by Retail Environment (one-way).
Develop Assortment Strategy - by Retail Environment.
Develop Placement Strategy - merchandising guideline & planogram, by Retail Environment & by customer.
Adapt communication materials for all touch points.
Develop Retail Category Manager budget guideline - covering brand activity, program JBP/Shopper. (Allocate in-store investment & media vehicles across customers ).
Go-to-Market (Based on input from Marketing, develop 'category/Retail Environment-oriented' Go-To-Market process & Selling Story / NPD- Tracker & Distribution gap identification, first 3 months post-launch).
Be part of JBP process.
Internal - customize category/brand insight from Marketing to be by Retail Environment, with adding on growth activity idea.
External - attend JBP with customer, present Category & Brand growth plan and actively participate in discussion. (category / brand growth plan - Retail Category Manager provide 'by Retail Environment and combine with 'by customer' input from Shopper Development Management).
**Qualifications**:
Bachelor or Master Degree in business or related field.
Direct experience in Brand Marketing Management, and/or Trade Marketing / Shopper Development experience in FMCG sector.
Strong Communication, Influence/Negotiation, Consumer/Customer focused, Teamwork & Collaboration.
Fostering Experimentation, Driving Innovation, Developing & Coaching people.
Consumer & Shopper Insight, Category Management, Trade Understanding.
Business & Financial Analysis.
Strong English proficiency.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom's of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill's Science Diet and Hill's Prescription Diet.
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