Category Management and Shopper Insight Cvs

1 week ago


คลองเตย กรงเทพมหานคร, Thailand Pepsico Services Asia Co., Ltd. (Pepsi-Cola) Full time

Lead category advisor project for CVS by.
**Assortment Review**: for Salty-Snack products whereby PI stay in that segment ; plus Category Management project to be category-advisor.
Support on Insights Findings for Joint Business Plan Process.
**Space Management**: improve share of Space to win Space s Game by leading planogram development.
Regularly monitoring Share of Shelf/Share of Market Index, tracking via Field Merchandising Team Report.
Developing shopper insights, market insights, and retailers insights.
Champion retailer insight tools user to answer business requirements.
Lead CVS planogram design and assortment review forSelling deck for category development manager.
NPD proposal to customers.
Permanent Promotional shelf.
Create planogram guideline for CVS.
Support on category development project for Joint Business Plan, category development project for both MT & Wholesale with data and insight preparation & planogram design.
Monitor Share of Shelf/Share of Market Index Report & call for actions with Trade Marketing, Key Account Manager and Field Merchandising team.
Support on developing insights for Joint Business Plan, Business Review, and Sales Deployment.
Lead on CVS insight finding for business deep dive for AOP, business plan.
Lead on CVS shopper insight research project.
Act as key coordinator with Agencies on retailer and market insight tools for training, user activation and contract renewal for CVS.

**Qualifications**: 5+ experience on FMCG category management & development.
Bachelor s Degree required.
Data Analytics, including experience analyzing, interpreting, and presenting data ideally with prior experience in market or shopper insight agency.
Intermediate Excel skills (vlookup, index, pivot tables).
Ability to multi-task and meet deadlines.
Attention to details and multi-tasking.
Good problem solving.
Good interpersonal and communication skills.
Good Communication in Thai and English.
Strong communication skills across all hierarchy levels.
**Job skills required**: Excel, English, Problem Solving, Meet Deadlines



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