Digital Marketing Manager

3 weeks ago


กรงเทพมหานคร, Thailand Novartis Full time

Execution of integrated digital marketing strategy, management of digital platforms.
- Operation of selected therapeutic area(s), including brands portfolio; responsible for defining, leading and executing digital marketing initiatives in support of building strong portfolio brand positioning.
- Drive strategic and execution alignment and benefits realization of digital priorities jointly agreed between the global digital and regional leadership teams.
- Roll out in the country Customer Engagement digital strategies and programs by providing regional and country insights and priorities, and ensure adaptation, execution, adoption, benefits realization and governance that meet the needs of market archetypes and channels in the region and markets.

**Commitment to Diversity & Inclusion**:

- We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve._

**Minimum requirements**
- Bachelor’s Degree of Pharmacy, Science or Business & Marketing
- At least 3 years’ experience in science, ideally in MNC, pharmaceutical and/or Generics
- Fluent in English and Thai
- Previous experience within Multichannel marketing team
- Solid understanding of digital landscape, processes and methodologies
- Deep understanding of digital marketing analytics and a test-learn-iterate mindset
- Demonstrated ability to quickly learn products and brand strategies and tie to patient digital journey
- Expertise in search engine marketing, social, online media and advertising, and website development and how to build an integrated multi-channel digital platform
- Ability to effectively collaborate cross-functionally and synthesize inputs across multiple projects and brand strategies

**Division**

SANDOZ

**Business Unit**

Commercial OPS SIR SZ

**Country**

Thailand

**Work Location**

Bangkok

**Company/Legal Entity**

NOV THA

**Functional Area**

BD&L & Strategic Planning

**Job Type**

Full Time

**Employment Type**

Regular

**Shift Work**

No

**Early Talent**

No


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