
Social Key Account Lead
4 weeks ago
With deep understanding and appreciation of industry trends, our Digital Brand Manager will engage directly with clients and prospects, understand their individual needs, and recommend strategies and/or services that will achieve the agreed objectives.
**Responsibilities**:
- Leads and owns the development of the Commercial & Campaign Plan (including promotion mechanics) on TikTok
- Owns and monitors overall brand business performance metrics to ensure brands is on-track to achieve KPIs
- Leads the Daily Execution of the business plan to achieve objectives, including optimisation activities
- Leads key account management with brand and platform
- Conducts Monthly Business Performance Analysis & Reporting with key stakeholders
- Lead and negotiate annual agreements with e-commerce partners
- Develop a plan, KPI, and Goals to achieve for each e-commerce partner
- Define and implement Go-To-Market strategy with cross-functional internal teams (marketing, operations, customer service)
- Identify new social trends and opportunities for business growth and implement action plans
- Prepare and present product proposals to future and current brand partners
- Analyze and interpret the brand’s performance and consumer behavior to identify strengths, weaknesses, and business opportunities
- Regular communication with clients to understand their needs and explain value propositions.
- Keep accurate records pertaining to inventory and account notes.
- Ensure seamless operations of their brand portfolio, including forecasting accuracy and customer order fulfillment
- Act as the key point of contact for brands and other platforms, managing and addressing daily operations, and working closely with internal cross-functional teams.
- Identify industry trends and competitive market insights
- Act as a client advocate with a focus on improving the customer and brand experience.
- Build relationships with clients based on trust and respect.
**Requirements**:
- Bachelor’s degree in business, communications, or related field.
- At least 3 years of experience in brand and/or account management
- Exceptional verbal and written communication skills.
- Ability to collect, track, and analyze large amounts of data.
- Adaptability and strong problem-solving skills.
- Excellent active listening skills.
- Ability to build rapport and collaborate with others within the company and externally.
- Understanding of consumer behaviors and industry trends.
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