Brand Marketing
3 months ago
Our client stocks whole machines and spare parts, and provides training and service support, etc. and are currently ranked NO.1 in the Chinese forklift industry.
**Responsibilities**
- Playing a part in the development of brand marketing strategies in order to establish strategic direction and program positioning.
- Developing marketing partnerships with retailers, media partners, and other external partners in an attempt to broaden the reach of the business’s brand messaging.
- Developing and executing of paid social programs on self-service advertising platforms including Google AdWordsand Facebook, along with supporting the brand’s paid media programs.
- Providing feedback and insight on the performance of program campaigns and relaying them for further strategic development and solution formulation.
- Collaboratively partnering and being a liaison between all internal product departments to ensure integrated campaigns and cohesive strategies.
- Collaborating with external partners to ensure that all media plans are aligned with the business’s values and goals, are executed on-time and on-budget.
- Conducting regular and consistent research and keeping the business and the brand marketing department up to date.
**Qualification**
**s**
- Open to all genders, aged 28 - 35 years old.
- Bachelor’s degree in Sales and Marketing or a related field.
- At least 3-5 years+ working experience in Brand Marketing in the Automotive, Manufacturing, or FMCG Industry.
- Good command of English is a MUST.
- Able to communicate in Chinese is a Plus.
- Has own car and a driving license.
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