
Marketing Manager-fashion
4 weeks ago
Location:
**Thailand**
- Department: Sales, Business Development & Strategy- Location: Thailand- Team and Role Introduction:**Responsibilities**:
- Branding and Strategy: Develop and implement innovative branding concepts to elevate the brand's image and market position. Strategically plan and execute marketing campaigns to drive both organic and inorganic traffic.
- Ad Budget Management: Efficiently allocate and utilize the marketing budget for advertisements, ensuring optimal ROI. Leverage partnerships with Key Opinion Leaders (KOLs) and social media influencers to boost brand visibility and credibility.
- Social Media and Customer Engagement: Build and maintain a robust social media presence. Engage with our audience to foster a loyal customer base and drive brand loyalty. Create and manage content that resonates with our target demographic.
- External and Internal Collaboration: Coordinate with external partners and internal teams to ensure cohesive and effective marketing communications. Align marketing strategies with overall business objectives and campaign goals.
- Performance Monitoring and Optimization: Analyze campaign performance data and use insights to continuously optimize marketing strategies. Stay abreast of market trends and adjust tactics to stay ahead of the competition.
**Job Requirements**
- Requirements/Qualifications(must have):
- Education: Bachelor’s degree in Marketing or a related field.
- Experience: Minimum of 5 years working experience, with at least 1-2 years in e-commerce or merchandising. Proven experience in end-to-end brand building is highly preferable.
- Skills:
- Strong analytical skills and the ability to interpret campaign performance data to drive optimization.
- Excellent project management skills, with the ability to manage multiple projects and adapt to shifting priorities in a fast-paced environment.
- Proactive attitude with a strong attention to detail and the ability to work efficiently to meet deadlines.
- Exceptional problem-solving skills and the ability to thrive in a dynamic and ever-changing environment.
- Strong communication skills and the ability to build relationships with diverse teams and external partners.
- Languages: Proficiency in English and Thai is required.
Requirements/Qualifications(good to have):
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