Retail Media Development Manager

4 weeks ago


กรงเทพมหานคร, Thailand Giant Pumpkin Full time

Giant Pumpkin delivers media solutions for retailers in Thailand and Southeast Asia. Our products include technology and services for in-store digital signage and music streaming. Our clients include brands such as Levis, Jim Thomson, Converse, Fitness First, Tim Hortons, and Virgin Active.

We are now looking for a Media Development Manager to establish and drive our new advertising business unit.

In this role, you will be working closely with the CEO and Head of Retail Solutions to develop new revenue streams for our company and our clients through new digital retail advertising solutions.

Your main responsibilities will include
- Identify and develop new business opportunities for retail media such as dOOH advertising and in-store radio advertising
- Build strong relationships with C-Suite level executives in retail, hospitality, and property development
- Conduct research about the local DOOH advertising market and create detailed plans for revenue models and assumptions, monetization potential, CAPEX investment, and ROI calculations for our potential retail partners
- Negotiate conditions such as revenue sharing, cost sharing, contract duration and expiration, minimum guarantees, and other commercial terms
- Participate in industry events across the region to develop an understanding of the market trends and tie key contacts.
- Develop relationships with key media agencies for retail advertising partnerships
- Identify and hire a relevant sales team for advertising sales
- Nurture relationships with programmatic technology partners and negotiate the best terms for our dOOH
- Full P&L responsibility for your business unit including advertising performance for all partners
- Identify opportunities and promote our dOOH software to key stakeholders in Southeast Asia

**Requirements**:
For this role, we are looking for the following attributes and experience:

- Proven sales executive experience in a related field, meeting or exceeding set out targets
- Experience in selling or developing OOH and/or dOOH in Thailand or Southeast Asian markets.
- Previous own budget responsibility.
- Ability to communicate, present and influence all levels of the organization, including executive and C-level
- Proven ability to independently drive the sales process from prospecting to contract signing
- Excellent verbal and written communication skills in English. Thai is a plus.
- Proven experience in creating and executing revenue-driving plans
- Experience and understanding of the retail industry is an advantage

**Benefits**

We offer you the opportunity to be instrumental in the growth of a young fast-growing product and company. As our early team members, you will help form the culture, team, and direction of the company and work together with the CEO through the expansion.

Our mindset is open and we work with a flat hierarchy where all opinion matters and everybody has the opportunity to make real change. We are competitive with a strong sense of team spirit and we won’t hesitate to celebrate our wins and work together to solve roadblocks.

With a high degree of own responsibility, we don’t micro-manage and trust in each other’s abilities while tight teamwork gives everybody the tools to succeed.

In addition to salary, we offer performance based bonus and medical insurance typical for the role and seniority.

Our office is located in Pathum Wan, Central Bangkok



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