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Head of Marketing
5 days ago
Our client is seeking an experienced and highly skilled in marketing and branding for a global beauty retail company. They are actively looking for **_Head of Marketing _**to support the business.
**Key Accountabilities / Responsibilities**
- Develop and implement comprehensive marketing and brand strategies to enhance the market presence and consumer perception of our beauty products in retail outlets.
- Oversee the end-to-end product lifecycle, from conceptualization to launch, ensuring alignment with brand identity and market trends.
- Lead cross-functional teams to execute marketing campaigns, promotions, and product launches, ensuring seamless coordination between sales, marketing, and product development.
- Conduct market research and competitor analysis to identify opportunities for growth and provide actionable insights to drive decision-making.
- Collaborate with retail partners to optimize in-store visibility, merchandising, and promotional activities, ensuring a consistent brand experience.
- Manage and analyze key performance indicators (KPIs) to evaluate the success of marketing initiatives and identify areas for improvement.
- Foster strong relationships with key stakeholders, both internally and externally, to ensure effective communication and collaboration.
- Develop and manage budgets for brand initiatives, optimizing resources for maximum impact and ROI.
- Stay abreast of industry trends, consumer behaviors, and emerging technologies to drive innovation in brand management strategies.
- Provide mentorship and guidance to junior team members, fostering a collaborative and high-performance work culture.
***
**Desired Skills & Experience**
- At least 8 years of relevant experience in marketing, brand, client management in Beauty Retail or similar industry.
- Bachelor's Degree/ master's degree in business administration, marketing, or related field.
- Experience in counter sales management.
- Strong planning, time management skills and ability to multitask.
- Strong people management, good leadership skills, self-motivated.
- Good analytical skill and understand the digital marketing and trends
- Good interpersonal. proactive, flexible, organized, hardworking with strong project management skills
- Fluent communication skill in both written and verbal English and Thai
- ** THAI NATIONALITY ONLY**
Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.
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