Business Unit Manager
4 days ago
**Role Summary**
The Business Unit Manager (BUM) will report into the Regional Senior Director of APAC and Country General Manager will work with customer-facing (Accounts). The BUM will be responsible for the supervision and leadership of 8 Medical Sales Representatives (4 in UCP, 3 in Metropolitan, 1 All Region), 1 Key Account and Tender Manager (Bangkok & All Region) and 1 Admin and Remote Engagement Executive, sales and marketing performance of the business portfolio of products, and business knowledge of the area landscape to assess key stakeholders plus future trends within the business marketplace. This position will require field and virtual coaching and observation of the team and customer contact (HCPs, KOL, KEE other channels) as well as the development of a strong, effective partnership with client. The BUM will ensure compliant execution by team members, driving understanding of relevant policies and guidance and advancing a culture of integrity.
**Responsibilities**
- Develops and implements strategic plans for the districts, sales and marketing plan, and overall responsibility for budgets.
- Plans, organizes, and monitors performance to achieve the business potential.
- Ensuring effective utilization of promotional material, making valuable contribution to the formulation of marketing plans for the year, measuring efficient implementation of the plans in the field and undertaking regular assessment of marketing activities as an integral part of the total marketing operations
- Proactive data analysis to identify market trends.
- Identifies, & motivates key account development and opportunities that impact business.
- Build relationships with customers (including KOLs) and key stakeholders (including members of the District and Region Management Teams, Channel Partners, and other cross-functional partners) and utilizes content appropriately for engagement.
- Develops external advocates and contributes to advocacy and community engagement (as necessary)
- Understands and champions the value of cross-functional collaboration to deliver on customer needs, while ensuring that compliance guardrails are respected by representatives.
- Coaches' representatives on seamlessly connecting cross-functional colleagues reactively to address customer needs and how to use digital tools.
- Effectively plan and conduct plan of action and other meetings with Management Teams, Channel Partners, and other cross-functional partners
- Collaborate effectively in an integrated account team.
- Collaborates, identifies, and partners with Marketing in the development of the key strategies, business imperatives and objectives during the Op Plan process.
- Ensures cross-functional partnerships within all of the markets / customers to build up effective relationships and face-to-face selling.
- Leads cross functional partnerships ensuring patient services are being met (as necessary)
- Maintains enhanced product and/or portfolio, disease state, and market knowledge to respond accurately to all questions regarding products, policies, and business-related issues from customers & reps.
- Able to expertly operate digital and virtual tools/platforms.
- Demonstrates advanced virtual communication skills (e.g., empathy, listening, asking probing questions)
- Keeps systematic approach to virtual engagement (e.g., clear agenda, next steps/follow ups)
- Maintains growth and entrepreneurial mindset to work through new working model (e.g., proactively identify areas of improvement with new hybrid rep responsibilities)
- Retains flexible time management in hybrid environment (e.g., time allocation of F2F v. virtual engagements to meet business objectives to maximize HCP engagement across large(r) geographies)
- Ensures actions of self and team are fully compliant; has complete understanding of all relevant compliance policies and processes; escalates issues, as necessary, and ensures appropriate commitment to integrity within their team.
- Implements and upholds District Standards with sales colleagues.
- Set team goals and hold team members accountable for consistent adherence.
**Professional Experiences/ Skills**
- MBA or relevant graduate degree preferred.
- More than 10 years sales, marketing/or managed care experience within the mid-large size pharmaceutical, biotech, or medical marketing/sales experience with at least 5 to 10 years spent in a position with demonstrated leadership across Peer and Customer Groups.
- Must have experience in Anti-Infectives
- Experience working with key thought leaders or high influence customers in large group practices, hospitals, or managed care organizations preferred.
- Strong track record of collaborative and motivational leadership and internal stakeholder management skills
- Feedback culture mindset, to proactively identify areas of improvement with new Rep.
- Experience leader to lead for change, agility, and adaptability.
- Demonstrated ability both to think strategically and to execute f
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