Paid Media
2 weeks ago
About us
The Triad Co is The Beyond Agency.
We are a team of sharp, creative minds united to craft audacious yet grounded work that drives meaningful growth for our clients. “Beyond” is where we push past conventions, break down silos, and step outside comfort zones. It’s where we captivate, exceed expectations, and, simply, win.
We are experts in design and advertising, branding and campaign activations, e-commerce, social media content, paid media management, and then some more. We take pride in being small but formidable. We deliver powerful results.
No challenge is too big for us.Paid Media in TRIAD
We wanted to house paid media within the studio so we can be nimbler in our recommendations, sharper in our insights, and agile whenever we need to optimize. We have a good working relationship with key digital and ecommerce paid media platforms. Given that our work is regional, we have good insights on what works for the region, for both B2B and B2C clients. To date, we have not yet failed in the goals we commit to.Your responsibilities:
- All paid media operations - from planning, to optimization, to reporting.
- Interface with all media owners on behalf of TRIAD,
- Have experience in all paid search channels, including PPC, search, display and paid social
- Experienced in bid management, conducting keyword research & competitor analysis
- Experienced in reporting, analysing and interpreting data for campaign performance and feeding back to key stakeholders with proposed actions
- Maintain sufficient reports to communicate paid media performance with our clients and the team
- Utilising bid management tools to help drive KPIs
- Audit work and continued optimisation
- Regular testing new strategies and relevant betas You will specifically look into the best ways we can plant and seed content to reach the audience we want to reach. You will constantly discover new formats, platforms, channels, and you will share your findings with the aim of testing, trialling, and implementing them into our projects.
- Prepare analysis and reports to help provide insights to the wider team / business
Application Deadline: 13/11/2024
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