Asia Marketing Manager
4 months ago
Our client is a fast-growing start-up that is changing how travelers connect to the internet abroad. ✈ They’ve been providing peace of mind to travelers around more than 150 worldwide destinations. They are a young and international team of over 300 people based all around the world, working to provide stress-free experiences for all travelers.
**What are we looking for**:
**Responsibilities**:
- Lead strategies and manage all marketing activities in Asia, including digital marketing, communications, campaign and advertising.
- Preparing, monitoring and reporting weekly, monthly reports on team goals.
- Drive long term vision for content marketing strategy building upon and constantly evaluating, positioning, and social media planning and activation.
- Ensure our brand message is clear and strong and consistent across all channels and marketing efforts to boost brand awareness. (such as, digital content, SEO, Influencer web pages/YouTube and promotional material)
- Oversee Marketing budgets with a focus on business development. Revenue generation and ROI.
- Analyze consumer behavior and determine customer personas in Asia.
- Monitor competition (acquisitions, pricing changes and new products and features)
- Coordinate international Marketing & Sale team to achieve Asia team goal.
**Qualifications**:
- Proven +5 years of experience in a senior Digital Marketing Manager role leading APAC market.
- Experience in the telecom international roaming business would be a plus.
- Preferably with a Bachelor’s degree in marketing or communications
- Experience in content marketing and execution
- Good understanding of social trends and the local media landscape.
- Strong communication, organizational and analytical mind.
- Experience in working with influencers would be a plus.
- Leadership skills with the ability to set and prioritize goals.
- Highly Self-motivated, proactive and able to multitask, drive an effective team in dynamic environments.
**Additional Requirements**:
- Ability to work with international teams, in different time zones.
- Ability to travel to Colombia for onboarding/training when beginning work
- Ability to travel within the region as needed.
- Fluent in English; proficiency in one or more Asian languages is a plus.
**Requirements for Onboarding**:
**Benefits**:
- budget for annual digital training.
- Annual compensation revision. (Based on performance and the company profit)
- 20 days paid vacation per year.
- Great company culture and international environment
- Multiple office location-based (Madrid / Colombia / Perú / Bangkok)
- Highly-skilled teammates and lots of opportunities for growth and development
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