Commercial Intelligence Manager
1 week ago
Lead Advanced Price & Promo Analytic Build models and tools using technical knowledge in machine learning, statistical modeling, probability and decision theory, and other quantitative techniques.
Price/ promo automation and improve upon existing methodologies by developing new data sources, testing model enhancements, and fine-tuning model parameters.
Turn the insight from Price analytic into Promo guideline.
Communicating verbally and in writing to business customers and leadership team with various levels of technical knowledge, as well as sharing insights and recommendations.
Visualization tool (Explore Power BI, Tableau, Google studio) Promotion ROI, Investment and profitability.
Predictive analytics.
Prescriptive analytics.
PROMOTION GUIDELINE (Strategic into action).
ROI by channel/ category Pre and Post evaluation of themes promotion.
Reduce no. of small/ non performed promotion.
Suggestion on promotion optimization using Red/Yellow/Green boxes (stop,reinvest,accelerate).
Promotion Guideline Develop guideline/ recommend the mechanic for theme promotion.
Develop guideline/ TPR rate for price promotion.
Develop the recommended combo (PnP study).
Develop the ""Golden rule"" as part of guideline.
Theme promotion Evaluate category theme (impact to category).
Suggest step promotion / mechanic.
DATA VISUALISATION.
Design and build publication-ready data visualizations using diverse sets of large data.
Transform, improve and integrate data, depending on the business requirements.
Make large data sets useful and meaningful.
TEAM CAPABILITY BUILDING.
Strengthen Pricing capability 1) Be expert on P&P.
2) Lead regular learning & sharing forum (cross function).
3) End-to-end process improvement.
**Qualification**:
Education.
Master or Bachelor Degree in business, statistics, information system or related field.
Experience Data.
Analyst/Data Scientist/Trade Marketing /Financial experience in FMCG sector.
Multiple years of experience working with large-scale, complex datasets to create/optimize machine learning, predictive, forecasting, and/or optimization models.
Generic Competencies.
**Essential**: Communication, Influence/Negotiation, Consumer/Customer focussed, Teamwork & Collaboration and Strong English proficiency.
**Desirable**: Fostering Experimentation, Driving Innovation, Developing & Coaching people.
Functional Competencies.
**Essential**: Consumer & Shopper Insight, Category Management, Trade Understanding.
**Desirable**: Business & Financial Analysis.
Proven ability to convey rigorous technical concepts and considerations to non-experts.
Excellent analytical skills.
Ability to work with large amounts of information and see the "bigger picture".
Comfortable with juggling facts, figures, and number crunching.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom's of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill's Science Diet and Hill's Prescription Diet.
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