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Assistant Manager, Franchise
1 month ago
Assistant Manager, Franchise- Purpose & Overall Relevance for the Organization:
- This role is responsible for maximizing the profitability and optimizing the store network of the Market Franchise business by:
- Driving the implementation of the defined Franchise strategy for the Market in the area
- Creating collaborative business relationships with Franchise Partners
- Driving Franchise store productivity and KPI development
- Developing the Franchise store network with existing and new Franchise Partners
- Managing and monitoring the Franchise stores to optimize the store performance and compliance with company standards
- Driving the sell-in process with the Franchise Partners to ensure best possible store performance and ensure compliance with company standards
- Collaborating with other functions to successfully implement brand campaigns, promotions, VM execution and other operational Franchise topics in the Franchise stores
- Sharing and exchanging best practices with other functions to enhance the mono-branded shopping experience for customers in the Market
- Key Responsibilities:
- Primary Accountabilities
- Participate in the development of sales plan both Mid & Long term. Develop strong distribution network. Deliver the target sales volume. Support the market(s)’ Franchise customers in developing adidas business by helping them understand how to sell adidas products, healthy stock, achieve sustainable growth, and have good profitability.
- Participate in development of adiclub membership program and onboarding selected Franchise partners.
- Secondary Accountabilities
- Work with Franchise Manager to develop sales plan according to the account, and channel strategies.
- Develop the skills that are vital to quality people management in the workplace.
- Prepare the future order sales program, including understanding of sales policies and strategies. Understand each season’s product flow, as well as micro and macro selling points (product vs. range). Provide forecasts of each season’s product flow plans for all accounts in the assigned region.
- Drive sales volume to meet monthly, quarterly, annual sales target. Manage A/R effectively.
- Execute and follow up on each season’s future order plan /shipping plan systematically.
- Develop and in-dept understanding of inventory structure, with goal of providing timely support to each customer’s retail inventories.
- Set sales call plan, follow-up the calls effectively, and produce all necessary reports on a timely basis. Provide a consistent and reliable point of contact for customers in all sales-related services. Seek to provide the best recommendations and supports to customers in all sales-related issues. Manage all travelling expenses effectively. Ensure the best productivity and value out of every sales call.
- Follows trade marketing processes regarding retailer development needs on a regular and timely basis. Follows and provide a senior management with an update of competitor’s activities.
- Other assignments as appropriate.
- Key Relationships:
- Franchise Partners
- Senior Manager Retail
- Franchise Manager
- Merchandising
- Retail Training
- Brand Communication
- Visual Merchandising
- Store Development
- Knowledge, Skills and Abilities:
- Functional: 3-5 years of direct Retail or Franchise experience, ideally topped by an additional min 2 years on the Marketing or Sales side
- Industry: Textile industry or FMCG
- Proven track record of strong collaboration and negotiation skills
- Advanced facilitation and presentation skills
- Strong Analytical thinking
- Exposure: Sports
- Requisite Education and Experience/Minimum Qualifications:
- At least 5 years’ work experience in Sales related field.
- Have passion for and understanding of sports - along with the desire to translate this passion in to building adidas to be the best sports brand in Thailand.
- Willing to travel.
- Good communication skill of English (Speaking, Writing, Reading)
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
**ADIDAS CELEBRATES DIVERSITY, SUPPORTS INCLUSIVENESS AND ENCOURAGES INDIVIDUAL EXPRESSION IN OUR WORKPLACE. WE DO NOT TOLERATE THE HARASSMENT O