Team Leader, Branch Marketing
4 weeks ago
**Job Purposes**:
- Control marketing activities and initiatives for branch, including creating and executing events and campaigns to maximize shopper traffic, customer experience, reputation, growth and profitability, following marketing strategies and plans
**Key Roles and Responsibilities**:
- Control overall marketing activities and initiatives for branch, including branding and image, events, internal and external media, and content management to align with organization objectives and support sales achievement
- Control creating and presenting branch marketing campaigns, events, tourist campaign, and relevant sales promotion activities to maximize customer experience, growth, and profitability
- Control and develop digital marketing communication, advertising media, and public relations for branch to publicize and deliver specific messages to customers
- Participate in development of strategic marketing directions for branch including integrating marketing communications direction and plan to optimize long-term success, focusing on customer experience, growth, and profitability
- Coordinate with tenants to set strategic directions and business plans for marketing event development to enhance brand images of branch and tenant shops
- Develop solutions and identify and generate opportunities for retail tenants to achieve sales target
- Build and maintain relationship with tenants in branch, including develop policy for branch advertising and public relations to promote tenant business and increase sales and profitability
- Collaborate with partnership in business model development and sponsorship acquisition to manage and develop events and campaigns
**Qualifications**:
- Bachelor’s degree in related field
- Minimum of 1-3 years’ experience in related field and 0-3 years of team management
- Have strong communication skills
- Have computer and technology familiarities
- Have analytical, problem-solving, and critical thinking skills
- Be very detailed-oriented
**Additional Information**:
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