Marketing Manager

4 weeks ago


Bangkok, Bangkok, Thailand Adecco Thailand Full time


Responsibilities:
Develop and implement marketing strategies to increase brand awareness and customer engagement for the café and restaurant.Manage online and offline marketing campaigns, including social media, email marketing, SEO, and local advertising.Collaborate with influencers, bloggers, and food critics to promote the café and restaurant's offerings, focusing on authentic Russian cuisine.Organize and oversee promotional events, such as themed nights, tastings, and special holiday celebrations to attract customers.Monitor market trends and competitor activities to identify opportunities for the business and stay ahead in the local food and beverage industry.Coordinate with the kitchen and management team to ensure promotions align with menu items and restaurant goals.Create and manage marketing budgets, ensuring effective allocation of resources for maximum return on investment.Analyze customer feedback and dining trends to refine marketing strategies and improve customer experience.Develop partnerships with local businesses, tourism agencies, and cultural organizations to enhance visibility and attract target audiences.Generate regular reports on marketing performance, including campaign success, customer acquisition, and overall brand growth.

Education Requirements:
Bachelor's degree in marketing, Business, or a related field; MBA or certifications in marketing are a plus.5+ years of experience in marketing, with at least 2 years in a managerial role.Strong skills in digital marketing and proficiency in marketing tools.Proven ability to develop and execute marketing strategies that drive business growth.Experience in leading and managing a marketing team, with excellent communication and leadership skills.Analytical mindset with the ability to interpret data and adapt strategies based on market trends.
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