Marketing Executive
2 weeks ago
Position: Marketing Executive (Focus on Online Marketing & Traditional)
**Salary: 30-50K
Key Responsibilities:**
Online Marketing Strategy Development:
o Design and implement online marketing campaigns to enhance brand awareness and customer engagement.
o Oversee social media platforms such as Tiktok, Shopee, Lazada, email marketing, and other digital marketing tools.
o Analyze campaign performance and provide recommendations for improvement.
o Manage & optimize shops on online platforms (Tiktok, Shopee, Lazada) and deliver sales on B2C market.
o Ability to build website and eshop is a plus
o To assist and support in B2B marketing to support sales for B2B. (Minimal)
Client-Based Logo Design Management:
o Work closely with design teams to develop content & designs that meet market requirements and maintain consistent brand standards.
o Manage project timelines and deliver designs within deadlines.
Brand Management:
o Promote & Strengthen brand identity through innovative marketing strategies (Online/offline)
o Ensure all product branding aligns with client expectations and market trends.
o Conduct market research to stay updated on market trends and competition.
Team Collaboration and Leadership:
o Deliver successful projects and campaigns.
o Act as the primary liaison between stakeholders internal & external teams for branding-related projects.
o Foster a collaborative environment that promotes creativity and innovation within the team.
Reporting and Performance Tracking:
o Monitor and evaluate the success of marketing initiatives and branding projects.
o Prepare detailed reports and present findings to internal stakeholders and clients.
o Stay informed about industry developments and integrate best practices into strategies.
Qualifications:
Education and Experience:
o Bachelor's degree in Marketing, Business Administration, or a related field
o Proficient in English & Thai language for creating content & caption
o Minimum of 3 years of experience in online marketing, branding, or related fields, with a focus on managing client-based branding projects.
Technical Skills:
o Proficiency in digital marketing tools (e.g., Google Analytics, Facebook Ads Manager, SEMrush).
o Strong understanding of design principles and branding strategies.
o Familiarity with design software such as Adobe Illustrator or Photoshop is an advantage (not mandatory).
o Ability to build website and eshop is a plus
Soft Skills:
o Excellent communication and interpersonal skills to effectively engage with clients and teams.
o Strong leadership and project management capabilities.
o Creativity and a keen eye for detail in branding and design projects.
Other Requirements:
o Self-motivated & positive attitude
o Proven track record of successful marketing campaigns and branding projects.
o Experience in launching new brand would be an advantage.
o Strong analytical skills and be able to look at issues from different perspectives.
o Good Project management & interpersonal skills
o Active, Optimistic, Open-minded, Problem solving oriented
o Ability to manage multiple projects simultaneously and work under tight deadlines.
o Up-to-date knowledge of emerging digital marketing and branding trends.
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