Position: Branch Marketing Manager

7 days ago

Nakhon Si Thammarat, Nakhon Si Thammarat, Thailand Central Pattana (CPN) Full time ฿1,200,000 - ฿2,400,000 per year

Position: Branch Marketing Manager - (Central Nakhon Sri Thammarat)

About Central Pattana:

Central Pattana Public Company Limited is on a mission to shape the future of retail-led property development and lifestyle destinations for all. We are seeking highly passionate and talented individuals to join our dynamic team and play a crucial role in driving innovation and fostering new business ventures.

About Branch Marketing Manager Role:

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.

Responsibilities

  • Drive strategic branch marketing, PR & communications and tourism marketing efforts to attract local and international tourists to deliver on Central Pattana's business goals
  • Manage overall operations of branch marketing campaigns, event marketing, marketing commercialization including tenant promotion campaigns
  • Develop and manage online and offline media advertising plans and budgets
  • Monitor key tourism trends, sales, indicators, performance statistics and related topics
  • Manage and develop strong working relationships with key partners including such as hospitality, airlines, travel agents, financial institutes and TAT

Qualifications

  • Bachelor's degree or higher in Marketing, Advertising, Economics, or related fields
  • Minimum 8 years' experience in Corporate Marketing, Event Marketing, and Tourism Marketing with a focus on commercial retail business
  • Prior B2B marketing experience, preferably within the fashion luxury, hospitality and travel industries
  • Experience developing and managing multi-tactic campaigns with an established budget and business objectives.
  • Understand retail market trends, customer behavior, and competitive landscape, and use the insights to improve the campaign strategy and tactics
  • Strong influencing and communication skills and ability to manage several different stakeholders

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