Influencer Marketing Coordinator

We are looking for a Junior Influencer Marketing Coordinator who is energetic, ambitious, and ready to dive into the world of influencers and KOLs. This is the perfect role for a new grad or entry level who wants to build a real career in social media and influencer marketing not just scrolling, but shaping the campaigns people talk about.

You'll support influencer outreach, negotiations, content coordination, and campaign execution across multiple platforms. If you're proactive, creative, love tackling challenges, enjoy talking to people and building connections, and feel confident using your communication and negotiation skills in both Thai and English - this is your moment to shine.

A plus if you're a nano or micro influencer, or have existing connections in the influencer community.

Why You'll Love This Role

• Be part of real campaigns that thousands of people see every day.
• Love connecting and communicating with people.
• Work closely with influencers/KOLs from rising stars to established creators.
• Build and manage strong relationships with influencers/KOLs multiple platforms
• Sharpen the art of negotiation as you secure win-win deals, great rates, and exciting collaborations.
• Hands-on experience in negotiation, campaign building, and influencer relationships.
• Enjoy a role that's fun, vibrant, people-focused, and full of opportunities to shine

What you will do :

• Identify, research, and recruit influencers/KOLs across TikTok, Instagram, XiaoHongShu, and emerging platforms who align with the brand and target audience.
• Build and maintain strong, long-term relationships with influencers/KOLs to support ongoing partnerships and future collaborations.
• Communicate with creators, assist in negotiating collaboration terms, and coordinate all campaign details to ensure smooth execution.
• Prepare clear and effective campaign briefs in both Thai and English to guide influencers in creating high-quality content.
• Collaborate with influencers/KOLs to develop engaging/viral content including social posts, short-form videos, and other formats that support campaign objectives.
• Manage influencer campaigns end-to-end, including KOL selection, content coordination, quality review, scheduling, and posting to ensure all deliverables are submitted on time.
• Monitor campaign progress by tracking content submissions and ensuring all deliverables meet the required brand tone and quality standards.
• Analyze campaign results, including engagement, reach, and conversions, and prepare performance reports for the influencer marketing team lead.
• Work closely with marketing and cross-functional teams to ensure influencer activities align with broader brand and business goals.
• Stay up-to-date with the latest influencer trends, viral content, social media algorithms, and industry developments.

Who you are :

• Bachelor's degree in Marketing, Advertising, Communication Arts or a related field.
• New graduate or 1 year experience in marketing, social media, communications, PR, or related fields.
• Being a nano or micro influencer, or having personal connections within the influencer community, is a strong advantage.
• Strong interpersonal skills with a passion for connecting, communicating, and forming meaningful relationships.
• Strong energy, positive attitude, and natural excitement toward everything social media and influencer-related.
• Excellent and confident negotiation and communication skills in both Thai and English.
• Passion for beauty, lifestyle, wellness, and social trends.
• Organized and able to manage multiple tasks in a fast-paced environment with a strong "can-do" attitude.
• Detail-oriented, committed to delivering high-quality work, and willing to go the extra mile when needed.