Marketing Manager

2 weeks ago


Khlong Toei, Bangkok, Thailand One Surgery Clinic Full time

ความรับผิดชอบหลัก

  • วางแผนกลยุทธ์การตลาดและการสื่อสาร (Strategic Marketing Communication) ให้สอดคล้องกับเป้าหมายของบริษัท

  • วิเคราะห์ข้อมูลตลาด พฤติกรรมลูกค้า และแนวโน้มธุรกิจ เพื่อใช้ในการวางแผนและตัดสินใจ

  • กำหนดและดูแลภาพลักษณ์แบรนด์ให้ตรงกับกลุ่มเป้าหมาย

  • จัดทำและบริหารแคมเปญโปรโมชั่น อีเวนท์ และกิจกรรมพิเศษ

  • ประสานงานกับ Influencer / KOLs และดูแลโครงการ Partnership & Sponsorship

  • ออกแบบกิจกรรม CRM เพื่อสร้างความสัมพันธ์และเพิ่มความพึงพอใจให้กับลูกค้า

  • บริหารจัดการทีมงาน ทรัพยากร และกำหนดแผนงานให้เป็นไปตามเป้าหมาย

  • ร่วมวางแผนและสนับสนุนงานด้าน Events และ Sales

  • ติดต่อประสานงานทั้งภายในและภายนอกองค์กร

  • ควบคุมงบประมาณฝ่ายการตลาดให้ใช้ได้อย่างมีประสิทธิภาพ

  • วิเคราะห์และประเมินผลกิจกรรมการตลาด พร้อมจัดทำรายงานให้ผู้บริหาร

  • ปรับปรุงและพัฒนากลยุทธ์การตลาดให้เหมาะสมกับสถานการณ์


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