Product Marketing Specialist

2 weeks ago


Bangkok, Bangkok, Thailand Ricoh Thailand Full time ฿1,200,000 - ฿2,400,000 per year

Responsibilities:

  • Plan and execute marketing strategies and product management initiatives throughout the
    product life cycle
    — from product selection, positioning, pricing, and key selling points, to inventory management and product launch planning.
  • Develop and implement
    sales support tools
    , internal sales promotions, and product communications to drive awareness and sales performance.
  • Analyze
    sales performance
    and market data to optimize marketing strategies and ensure business targets are achieved.
  • Collaborate closely with
    Technical
    ,
    Procurement
    , and
    Marketing Communication
    teams to ensure product readiness, availability, and consistent messaging across channels.
  • Conduct
    market and competitor analysis
    to identify business opportunities and improve product positioning and profitability.

Requirements:

  • Bachelor's degree in
    Business Administration, Marketing, or Information Technology
    .
  • 3–5 years
    of experience in
    marketing, sales, or product management
    .
  • Strong
    coordination and communication skills
    , both in Thai and English.
  • Excellent
    presentation and negotiation skills
    .
  • Solid understanding of
    product and service knowledge
    relevant to the business.
  • Strategic thinker with good
    planning and organizational skills
    .
  • Ability to analyze
    competitors, market trends
    , and customer needs to create actionable insights.
  • Experience in
    product positioning, pricing, and performance measurement
    (e.g., sales, margin, cost, customer satisfaction).

Please send your CV to inbox in Linked In or


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