Retail Operations Training Manager

2 days ago

Bangkok, Bangkok, Thailand ANCOR THAILAND Full time

About the Role

We are seeking a Retail Operations Training Manager to lead nationwide store capability, SOP standardization, service quality, and frontline excellence across a large equity and franchise retail network.

This role plays a critical part in ensuring consistent store execution, customer-centric service, technical excellence, and strong frontline capability that directly impact same-day sales, service attachment, and long-term brand trust.

Key Responsibilities

  1. Retail Standardization & SOP Ownership

  2. Own and govern all retail SOPs covering service flow, technical execution, sales behavior, and safety standards.

  3. Lead SOP rollout, training, digital adoption, and compliance tracking nationwide.

  4. Champion digital SOP platforms and ensure field compliance.

  5. Store Audit & Retail Transformation

  6. Oversee store audits, mystery shopper programs, and execution compliance scoring.

  7. Identify execution gaps and convert insights into training, coaching, and transformation actions.

  8. Lead retail transformation initiatives across equity and franchise stores.

  9. Customer Experience & Service Excellence

  10. Drive customer journey mapping and in-store experience improvement programs.

  11. Implement frontline service behavior standards and recognition programs.

  12. Partner with Operations to improve service attachment, repeat usage, and customer satisfaction.

  13. Capability Development & Learning Programs

  14. Lead Retail Training & Learning team nationwide.

  15. Design and execute onboarding, technical, sales, and service training programs.
  16. Build upskilling and reskilling pathways for store and technical roles.
  17. Ensure learning journeys are practical, measurable, and directly applicable to store operations.

Qualifications & Experience

  • Bachelor's or Master's degree in Business, Training, Retail, or related field.
  • Minimum 10 years of retail operations experience, with 5–7 years in leadership roles.
  • Strong advantage for candidates from automotive, retail, or franchise businesses.
  • Strong communication, influencing, and stakeholder management skills.
  • Fluent in Thai and strong English proficiency.

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