Manager, Shop Management and Event
5 days ago
Position Summary
1. Maximize sell-outs by working with the dealers on store level.
2. Strengthen profit-based upselling of premium products by optimizing SKU(Stock Keeping Unit) for each store.
3. Minimize faulty products and obsolete inventory through store's inventory management.
Role and Responsibilities
- Work as a key leader and responsible for overall management of CE Retail Shop Management and event exhibition
- Build retail marketing plan based on marketing priorities and consumer/retail insights
- Lead CE Retail Store Management through training, supervising, motivating and appraising the Marketing team to be able to analyze data propose annual/quarterly event exhibition and trade event investment and development plan according to requirements, target audience and objectives from start to finish
- Supervise the overall retail marketing operation to ensure cost effective and quality store operations & managing visual displays & executing the design for creating and maintaining of merchandise that will engage customers and help stimulate sales activity. Evaluates designs & develops new programs/solutions that have the capacity to improve the shopping experience and to make Samsung products more relevant at retail & Ideates and experiments on retail innovation concepts
- Developing and monitoring all retail materials design as per global and local master guideline according to Corporate Identity (CI)
- Analyze, prepare and monitor budgets and ensuring adherence in all CE retail Marketing projects
- Initiating changes to improve the organization and the business to ensure the store and the exhibition can compete effectively in the local market
- Working closely with HQ, CE local marketing team, agency and procurement team to reach maximize brand and campaign potential according business direction for optimum Return of Investment (ROI)
- Working closely with PM team and CE Marketing Communication team (ATL&BTL) to provide strategic direction to support new product launches on retail shop and exhibition channels
- Monitor and analyze team on each project success and prepare report
- Performs other duties as assigned by superior boss
Skills and Qualifications
- Minimum Master’s degree in Marketing, Business Administration or related fields
- At least 10 years minimum of working experience in aspects of event exhibition and retail shop coordination/management
- 3+ years of management experience and team lead role
- Champion of change management and leadership
- Plan, organize, and prioritize multiple complex assignments and projects
- Strong marketing communication skills with excellent interpersonal and networking skills
- Experience in project management with a proven track record of delivering objectives
- Must possess the ability, to plan, to organize, and to implement event and retail shop renovation projects
- Comprehensive understanding of event and retail shop marketing to consumer markets
- Good teamwork skills, Stress tolerance, drive, well-organized, challenge lover and good problem solving skill
- Creative, self-motivated with high degree of initiative and result-oriented
- Must possess the ability to work in a fast paced environment while possessing a sense of urgency
- Excellent command of English and computer literacy especially MS Excel and MS PowerPoint
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