Head of Marketing I FX

4 weeks ago


Bangkok, Bangkok, Thailand SummitNext Technologies Sdn Bhd Full time
About the Role:

We are seeking a seasoned marketing professional to lead our marketing efforts for a cutting-edge online trading platform. This pivotal role is based in Thailand and requires a marketing leader with a strong background in the online trading, gaming, or gambling industries. The ideal candidate will have extensive experience in 360-degree marketing with a focus on lead generation, branding, and events, particularly within the APAC region.

Key Responsibilities:
  • Develop and Implement Marketing Strategy:
    • Craft and execute a comprehensive 360-degree marketing strategy that drives lead generation, brand awareness, and customer acquisition.
    • Leverage data-driven insights to optimize campaigns across various channels, ensuring alignment with business objectives.
  • Lead Generation:
    • Design and implement effective lead generation campaigns tailored to the online trading market, with a focus on the APAC region.
    • Utilize digital marketing tools and techniques to enhance lead quality and conversion rates.
  • Brand Management:
    • Strengthen brand positioning within the competitive online trading landscape.
    • Oversee the development and implementation of brand guidelines to ensure consistency across all marketing materials and platforms.
  • Event Management:
    • Plan, coordinate, and execute industry events, webinars, and conferences to elevate brand presence and engage with key stakeholders.
    • Work closely with sales and product teams to create impactful event strategies that drive business growth.
  • APAC Market Focus:
    • Lead marketing initiatives with a strong emphasis on the APAC region, tailoring strategies to local market nuances and consumer behavior.
    • Collaborate with regional teams to ensure marketing efforts resonate with target audiences.
  • Team Leadership:
    • Build, mentor, and lead a high-performing marketing team, fostering a culture of innovation, collaboration, and excellence.
    • Manage marketing budgets effectively, ensuring optimal allocation of resources to achieve strategic goals.
Key Qualifications:
  • Industry Experience:
    • Proven marketing leadership experience within the online trading, gaming, or gambling industries.
    • In-depth knowledge of 360-degree marketing strategies, including lead generation, branding, and event management.
  • Language Skills:
    • Fluent in Chinese, with strong communication skills in both written and spoken Chinese.
    • Proficiency in English is also required.
  • Regional Expertise:
    • Extensive experience in marketing within the APAC region, with a deep understanding of local markets and consumer behavior.
  • Leadership and Management:
    • Strong leadership skills with a track record of building and managing high-performing marketing teams.
    • Ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.
  • Analytical and Strategic Thinking:
    • Data-driven approach to decision-making with a focus on achieving measurable results.
    • Strategic thinker with the ability to translate business goals into actionable marketing plans.
Why Join Us?
  • Innovative Environment: Be a part of a cutting-edge platform in the fast-paced world of online trading.
  • Growth Opportunities: Take on a leadership role with the potential to make a significant impact on the company's growth and success.
  • APAC Focus: Work in a role that offers the opportunity to shape marketing strategies for a diverse and dynamic region.

If you are a passionate marketing leader with a strong background in the online trading, gaming, or gambling industries, and you thrive in a fast-paced environment, we invite you to apply for this exciting opportunity.



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