Marketing Manager
5 months ago
**Overview**:
**Salary**:
**Industry**:
Retail- Assist the Head of Marketing to build up brand image and brand desirability in Thailand via efficiently and
effectively plan and execute all brand initiatives and seasonal marketing campaigns.- Knowledgeable about lifestyle and fashion trends, sneakerhead and popular culture, including music and general sports
- Develop and execute of all marketing campaigns/activations/PR including planning, programming, and coordination.
- Develop overall marketing planning and programs for across all consumer touch points - both ALT, BTL and digital
- Manage agencies (incl. creative/production/PR/digital/media buying) for the creative, development and
localization of global concepts; and ensuring the brand and its initiatives have enough exposure on different
- platforms, including offline, online (digital/social media).- Supervise the working process with agencies and integrate with other internal teams to make sure campaign deliverables are on-point.
- Assist the Head of Mktg in budget control and management.
- Project management and cross functional collaboration with other teams such as Merchandising, Retail, Ecom and Sales.
- Responsible for the brand equity research
- Consolidate and deliver the related reports of campaign, media report, PR coverage and research for local
market and if needed, for Region India/SEA/TH region and/or global.**Qualifications**:
**Requirement**:
- Bachelor degree or above, preferably in Brand marketing/communication/PR or equivalent required
- Minimum 3-4 years of relevant experience in brand communications
- Experience working for or with event or creative, PR and/or media agency required.
- Background from consumer products, including sports and fashion
- Working knowledge of Microsoft products
- Excellent in writing, reading and speaking the Thai language.
- English fluency: Intermediate to advanced able to present, read and write in English.**English Level**:
Level 3 - Business Level**Other Language**:
English
**Additional Information**:
**Benefit**:
**Working Hour**:
9.00 ~ 18.00**Holiday**:
**Job Function**:
- PR
- SEO/SEM
- Branding
- Researcher
- Web Director
- Merchandiser
- SNS Marketing
- Event Planning/Management
- Other (Marketing)
- Trade Marketing
- Product Planning
- Content Marketing
- Digital Marketing
- Offline Marketing
- Product Management
- Project Management
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