Content Marketing Strategist

4 weeks ago

Bangkok, Bangkok, Thailand Manatal Co LTD Full time
Transform the Hiring Process with Manatal

Manatal is a leading HRTech software service (B2B SaaS) company headquartered in Bangkok, Thailand. As one of the fastest-growing start-ups in the region, backed by Surge and Sequoia Capital, Manatal has a global presence and is trusted by thousands of businesses in over 135 countries.

Our mission is to offer the best-in-class AI-powered technologies to empower small, medium, and large businesses in their staffing & recruitment transformation.

Key Responsibilities:
  • Conduct keyword research to identify high-value topics and opportunities.
  • Monitor and analyze content performance metrics to inform future content strategies.
  • Develop and manage blog content, landing pages, and other digital assets.
  • Optimize content for SEO, including on-page elements and page meta-data.
  • Perform internal linking and address potential content cannibalization issues.
  • Update and refresh long-standing content to maintain relevancy and efficiency.
  • Research customer pain points and create content that provides solutions through our products.
  • Collaborate closely with both, Community Marketing and Product Marketing teams, to align content strategies with overall business goals.
Requirements:
  • 2/3+ years of experience in content writing and on-site SEO, preferably in the B2B SaaS / Tech industry.
  • Strong knowledge of content marketing strategies and best practices, focusing on Demand Generation and SEO principles, including keyword research, on-page optimization, semantic SEO, programmatic content, and effective internal linking strategies.
  • Excellent English writing and editing skills with a keen eye for detail. Experience writing technical or software-related content is a plus.
  • Experience managing and maintaining blog articles and landing pages. Ability to research and understand customer problems and translate them into compelling content.
  • Familiarity with CMS, writing solutions, SEO tools (Ahrefs, Search Console), and analytics platforms. A basic understanding of HTML is a plus.
  • Strong analytical skills to measure content performance and make data-driven decisions.
  • Ability to work independently and as part of a team.
Why Manatal?
  • Well-funded start-up backed by Surge & Sequoia.
  • Be part of one of the fastest-growing B2B SaaS start-ups in the region.
  • You will be collaborating with talented individuals in the industry.
  • Join a lively and highly international team.
  • Indulge in a challenging and innovative working culture.
  • Attractive medical healthcare plan.
  • Personal development allowance.
  • 2 weeks of work from anywhere per year.
  • Regular fun team-building activities.
  • Company trip.

Apply on our Careers Page

https://www.careers-page.com/manatal/job/LRXW7RWX

Watch our Demo

https://www.youtube.com/watch?v=-GG1GqXkAKQ

https://www.youtube.com/watch?v=VjinpYMUMoc

At Manatal, we are dedicated to building an intuitive AI-powered application tracking system to streamline and transform the entire hiring and recruitment process.

We are devoted to attracting the best talent worldwide to join our team and take pride in being an equal-opportunity workplace. We are committed to equal employment opportunities regardless of religion, race, ethnicity, ancestry, national origin, gender, gender identity, sex, sexual orientation, marital or parental status, disability, age, citizenship or other class protected by applicable law.

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