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Campaign Marketing Manager
2 weeks ago
สถานที่ทำงาน
- Bangkok
- ประเภทของงาน
- พนักงานประจำ
- เงินเดือน
- ต่อรองได้
- หมวดหมู่งาน
- งานการตลาด
- อุตสาหกรรม
- ธุรกิจอื่น ๆ
- หมายเลขตำแหน่งงาน
- JN -012024-121668
**เกี่ยวกับบริษัท**:
Homemart, a renowned leader in the home and lifestyle industry.
**รายละเอียดงาน**:
- Develop and execute end-to-end marketing campaigns aligned with business objectives.
- Utilize market research and customer insights to create targeted and impactful campaigns.
- Collaborate with cross-functional teams to ensure seamless campaign execution.
- Implement and manage CRM strategies to nurture customer relationships throughout the customer lifecycle.
- Develop personalized communication strategies based on customer segmentation.
- Optimize CRM processes and technologies to enhance customer engagement and retention.
- Present and execute events according to the assigned CRM Event Concept of the designated campaign.
- Oversee and control the design and organization of the event to ensure timely delivery. Customer Segmentation
- Conduct thorough customer segmentation analysis to tailor campaigns for specific target audiences.
- Implement strategies for customer acquisition, retention, and reactivation.
- Utilize analytics tools to measure the success of campaigns and CRM initiatives.
- Provide regular reports on key performance indicators, offering insights for continuous improvement.
- Collaborate with the marketing team, product managers, and other stakeholders to align campaigns with product launches and promotions.
**ประสบการณ์**:
- Bachelor’s degree in marketing, Business, or a related field.
- Proven experience (5+ years) in campaign management and CRM roles, preferably in the home and lifestyle industry.
- Strong understanding of CRM principles and experience with CRM tools.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Excellent communication and collaboration skills.
- Creative thinking and ability to bring innovative ideas to campaign development.
- Familiarity with the latest trends in digital marketing and CRM.
**ติดต่อ**:
- Nattawee Ruangchawalee
- โทร +66 2121 3555
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