Content Marketing Strategist with a Focus on Digital Asset Management
6 days ago
Manatal Co LTD is a pioneering HRTech software service company based in Bangkok, Thailand.
Overview:- We are a fast-growing start-up with a global presence and trusted by thousands of businesses worldwide.
- Our mission is to revolutionize the hiring process through AI-powered technologies, making it simple, efficient, and enjoyable for recruiters, hiring managers, and candidates.
This role is an exciting opportunity for a skilled Content Marketing Specialist to join our team. The ideal candidate will have a proven track record in content writing and on-site SEO, preferably in the B2B SaaS / Tech industry.
Key Responsibilities:- Conduct thorough keyword research to identify high-value topics and opportunities.
- Analyze content performance metrics to inform future content strategies.
- Create and manage blog content, landing pages, and other digital assets to drive engagement and conversions.
- Optimize content for search engines, including on-page elements and page metadata.
- Prioritize internal linking and address potential content cannibalization issues to improve user experience.
- Update and refresh long-standing content to maintain relevancy and efficiency.
- Research customer pain points and create content that provides solutions through our products.
- Collaborate closely with both Community Marketing and Product Marketing teams to align content strategies with overall business goals.
- At least 2 years of experience in content writing and on-site SEO, preferably in the B2B SaaS / Tech industry.
- Strong knowledge of content marketing strategies and best practices, focusing on Demand Generation and SEO principles.
- Excellent English writing and editing skills with a keen eye for detail.
- Experience managing and maintaining blog articles and landing pages.
- Familiarity with CMS, writing solutions, SEO tools, and analytics platforms.
- Strong analytical skills to measure content performance and make data-driven decisions.
- Ability to work independently and as part of a team.
- This role offers a competitive salary range of $80,000 - $120,000 per year.
- We also provide attractive benefits, including medical healthcare plan and personal development allowance.
- Flexible remote work options are available to ensure a healthy work-life balance.
- As a well-funded start-up backed by top investors, we offer a dynamic and innovative work environment.
- You'll have the opportunity to work with a diverse and international team, fostering collaboration and growth.
- Our fast-paced and exciting team culture encourages creativity, experimentation, and continuous learning.
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