Campaign Manager
7 hours ago
**We Are**
YouTrip is at the forefront of Asia's financial revolution, defining the future of digital finance with its leading multi-currency payment platform. Launched in 2018, YouTrip has swiftly ascended as a powerhouse, orchestrating billions in transactions annually and securing the trust of millions. With innovative solutions like YouTrip for consumers and YouBiz for businesses, we offer unmatched financial ease and cost-effectiveness. Fresh off a successful US$50 million Series B funding round led by Lightspeed Venture, we're setting new benchmarks in the digital financial services sector.
At the heart of our mission is a commitment to eliminate financial borders across Asia, propelling us into the next wave of digital finance.
**You Will**
- Develop and implement integrated marketing campaigns to increase brand visibility and drive new user acquisition in the Thai market.
- Lead and manage end-to-end marketing campaign development, from concept through execution, across multiple channels.
- Identify and collaborate with key influencers and bloggers to create compelling content and campaigns that resonate with the target audience.
- Manage and optimize campaign budgets across various channels to maximize ROI and achieve acquisition and usage goals
- Lead the development and execution of integrated marketing campaigns across multiple channels (digital, social, influencer, etc.) to drive user acquisition and brand awareness.
- Lead the planning and execution of monthly spending campaigns, working closely with cross-functional teams to ensure seamless delivery and successful outcomes.
- Monitor campaign performance, analyze data, and provide actionable insights to optimize strategies.
- Manage in-house design and creative teams to produce high-quality campaign materials.
- Manage and grow the influencer network, building strong relationships and negotiating mutually beneficial relationships.
**You Are**
- **A campaigns management expert —**You have great project and time management skills, with good attention to detail. You have managed end-to-end consumer-targeted campaigns with internal and external stakeholders and should possess a minimum of 2-3 years of relevant experience.
- **Detail Oriented Multitasker —**You are able to efficiently manage multiple tasks and prioritize effectively to meet deadlines. You also demonstrate high attention to detail and ensure accuracy and completeness in all tasks.
- **Excellent Communication Skills —**Your written and verbal communication skills are on point, allowing you to represent YouTrip with confidence.
- **Data-driven —** You have a detailed understanding of numerical and have the ability to synthesize data into actionable insights. have a strong awareness of emerging trends and behaviors on Thailand’s media and are able to interpret digital culture to drive business objectives.
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